48,000,000 results. That’s what you get when you google dog modeling. You’ll find articles like “5 Tips to Get Your Pet a Modeling Gig.” This week, we’ll be part of that world. Heads Up, There’s a Dog Model in the House When we adopted a shelter dog, I never thought she’d turn into a fashion…
Apologies to my Chicago social media friends who will be attending the Social Media Club Chicago panel presentation on September 26 at Willis Tower. I love you all, but I won’t be celebrating Social Media Week with you. I’ll be in Berlin. When an opportunity to cover Social Media Week Berlin as a SMW Reporter…
It made me so emotional, I couldn’t talk about it in front of groups – except for once. As I presented about blogging and PR in Madison, Wisconsin, I mentioned the situation. Intrigued, an audience member pushed me into skirting the issue. And, that’s all I did. I breezed by, didn’t stop and quickly floated onto…
For the first time ever, LinkedIn is inviting high school freshmen, age 14 and up, now called “pre-university students” to add a “professional” profile. Thanks to WDCB for asking me to share my thoughts about Teen Profiles on LinkedIn. Here’s the interview. Professional Network Allows Teen Users When you want to catch up with family and…
I LOVE speaking at Social Media Week Chicago. [Watch the 2012 video.] But, I might not be here. I hope I’ll be covering Social Media Week Berlin. Thanks to Nokia, there’s a contest to do just that. Social Media Week Berlin #SMWReporter Entry This is a super long shot. But, this morning when my Nigerian cab driver…
It’s not every day that I get asked to speak somewhere as fun as Lincoln Park Zoo. But, that’s where I’ll be on August 21. My challenge? Taking meeting planners on a social media safari. What better place to do that than at Lincoln Park Zoo? One of the nation’s oldest zoos housing 1200 animals representing 230…
Interested in how to better market your seminars, conferences and online programs programs to get more “folks in seats” and “eyes on your screens?” Then, you’re invited to join me at Clemson University’s Annual Conference on How to Market Seminars, Conferences and Online Programs here in Chicago on August 25-27 at the Courtyard by Marriott-Magnificent Mile at 165 E. Ontario…
What do you need to tell your social media company before you start working with them? Before we set sail with our new clients, here’s the information we ask for. Feel free to borrow elements and let us know what’s missing. Are you in the market for a social media partner? Let’s get to know…
Bloggers and brands work so well together – especially when there’s a long-term relationship. Tips and ideas on how to make it happen. This is one is a series of BlogHer13 posts. Many of my blogger friends are active brand ambassadors with contracts that range from writing a few posts to traveling around the world to being…
Smart marketers know that the value of their business is in the list. This post covers email list building tips for bloggers. This is one is a series of BlogHer13 posts. How about you – how do you invite and welcome email subscribers? Thanks to Laura Fuentes, of SuperGlueMom.com and Momables.com for sharing her approach. Although I…
Four years ago when I last attended BlogHer with my then 19 year old daughter, there was no mention of midlife or Baby Boomer anything. We did, however, get to meet Tim Gunn. This is one is a series of BlogHer13 posts. So this year when my friend Lori Moreno told me I really needed to…
I didn’t take my DSLR camera to BlogHer, but that didn’t stop me from going to this session to learn and share how to take pics that click with blog readers. This is one is a series of BlogHer13 posts. Thanks to Amanda Green Bottoms, blogger at KevinandAmanda.com, who covered 10 topics in her DSLR…
If you haven’t heard, podcasts are hot, hot, hot. And, they work for bloggers. Although I’ve been a guest on many podcasts and managed my high school’s radio show, I don’t have a podcast of my own – yet. I went to this session to learn and share information about how to combine blogging and…
A media kit is a must. But, lots of bloggers [and businesses!] don’t have one. That’s why I went to this session. This is one in a series of BlogHer13 posts. Jolawn Victor, the BlogHer13 media kit presenter, walked us through the media kit for her blog, Spelhouselove. I’m also including a media deck I used to get a…
It’s the first time I’ve shared so much information online. Thanks to Dwana De La Cerna for asking me to contribute my personal cultural story on her blog, House on a Hill. That’s me with Dwana, a host of the 2013 BlogHer MultiCulti Community Celebration. Two more talented bloggers, Ananda Leeke and Pauline Campos, co-hosted…
It’s the first time I’ve shared so much information online. Thanks to Dwana De La Cerna for asking me to contribute my personal cultural story on her blog, House on a Hill. That’s me with Dwana, a host of the 2013 BlogHer MultiCulti Community Celebration. Two more talented bloggers, Ananda Leeke and Pauline Campos, co-hosted…
This post is one in a series of BlogHer13 session recaps. Did you also cover BlogHer13? Where can we find your posts? Hearing Guy Kawasaki keynote was a BlogHer13 highlight for me. Have your read his book APE? At BlogHer09, I learned that this blog had been selected to be on Guy’s new site Alltop…
So, it’s been a few years since I went to BlogHer. Four years, to be exact. Since I’m out of touch with how to make the most of the world’s largest blogging conference for women, I turned to – where else – a Facebook group. But, this isn’t just any Facebook group. This is a…
Going to BlogHer? Have questions about FTC disclosures? If you’re like me, you answered both questions YES! Because other bloggers may also have FTC questions, I asked Ruth Wagner, my friend and compliance/disclosure expert, to give us a simple guide we can use to make it easy to add disclosures to blog posts and social…
Congrats to all the bloggers on Cision’s top 50 PR blogs list! It’s an honor to see that this one made the list. 🙂 Here’s how Cision ranks the blogs. Brands and public relations firms may be diverting more of their budgets to content marketing these days (indeed, Cision recently launched its own Content Marketing Suite), but…
Celebrated around the globe on June 30, Mashable’s Social Media Day [#SMDAY] is a day to celebrate connections. Here in DuPage County, a compelling community conversation took place. Thanks to Amy, Duong and Marla for being our speakers and to FUMC Glen Ellyn for being our venue sponsor . Yay! I remembered to record the conversation. Apologies for…
So excited to be hosting #SMDay in my town! In this post, you’ll find more information, including where to sign up for free registration. Launched by Mashable in 2010, Social Media Day is a way to recognize the digital revolution happening right before our eyes. You can track global events at http://mashable.com/smday/. And, you can…
It’s summer. It’s nice out. When all you want to is relax, how can you stay motivated? For me, I draw two circles: Here and There. Although I don’t put anything under Here, I do write big goals under There. In between, I list building blocks that will get me from Here to There. After…
How will organizations measure social media success in 2013? One answer is engagement. “This year, realize that your greatest assets are both humility and aspiration. Your ability to see things differently will in fact drive you to do things differently. By applying a new philosophy and methodology to your digital approach will naturally make your…
As a MacBook Pro and iPhone 5 owner, I’m always interested in what’s up next from Apple. Today’s keynote from Apple Worldwide Developers Conference (WWDC), June 10-14 in San Francisco, announced the latest in iOS and OS X design and development. As expected, Apple introduced iOS7. Watch the iOS7 video. Want to compare developer announcements? Read the May 16 recap…
English