Every professional knows they need a LinkedIn profile, but not everyone knows how to make the most of the LinkedIn experience. This post covers 12 ways to upgrade your LinkedIn profile, increase visibility and open doors to opportunities that transform your LinkedIn profile into an always-on networking hub. As a reader appreciation gift, I’m offering…
On April 17, West Suburban Philanthropic Network [WSPN] presents “The Nonprofit Development Professionals Guide to Creating a Social Media Plan.” I am honored to be the presenter. If you’re in nonprofit development and you work in the Chicago area, it would be great to have your voice in our community presentation. And, if you’re looking…
A memorable personal brand attracts attention, builds business and connects you to customers who want to be part of the experience you’re creating. Here are four ways to use personal branding and social media to build your career and grow your business with pictures, connections and updates in your industry. This cool personal branding infographic…
This week, I’ll be leading a social media audit class at The Startup Institute. Many of the students will go on to work at startups. For startups, as well as established businesses, it makes sense to test out social media measurement tools before investing in expensive metrics you don’t need or use. Because every smart…
May your pockets be heavy and your heart be light, May good luck pursue you each morning and night. ~Irish Blessing Happy St. Patrick’s Day!!! This post originally appeared on LinkedIn’s publisher network. Full Disclosure: I am 1/4 Irish, 1/4 Scottish and 1/2 Hungarian. Do you celebrate St. Patrick’s Day? What do you like most…
Ever wished you could build your business online but didn’t think you had the tools you needed to create a presence that grabs attention and opportunities? Yes? Then, you need to check the new LinkedIn. Here’s a quick recap from a LinkedIn workshop led by me, Barbara Rozgonyi, at the MPI Chicago Area Chapter…
Today is International Women’s Day. Each year International Women’s Day (IWD) is celebrated on March 8. The first International Women’s Day was held in 1911. Thousands of events occur to mark the economic, political and social achievements of women. Organisations, governments, charities, educational institutions, women’s groups, corporations and the media celebrate the day. Source: IWD site…
If you’re like most busy meeting and event professionals, there’s a good chance that you’re not using LinkedIn to its full potential. Why miss out on every opportunity to grow your career? Here’s a quick recap from a LinkedIn workshop led by me [Barbara Rozgonyi] at MPI Chicago Area Chapter’s TechCon event. Leveraging LinkedIn Workshop…
In 2007 I wrote a post called “Top 10 Ways to Quickly Becoming a Recognized Subject Matter Expert on LinkedIn®.” It won me a free trip to the first BlogWorld, mentions around the web and was featured in books including “Sticks & Stones: How Digital Reputations are Built Over Time and Lost in a Click”…
With so many apps out there – and only so much room on your mobile device – you might be wondering: what are the must-have apps for meeting and event planners in 2014? This post first appeared on the Meeting Professional International Chicago Area Chapter blog. To get you started, here’s a list of apps…
What do bloggers need to know about marketing and PR? That’s the question I answered for Zennie Abraham, producer of the Zennie62 YouTube Channel, at NMX Live in Las Vegas. Here’s the video. What marketing or PR tips would you add? Blog Marketing and PR Tips Video And, more about Zennie. . . In…
Do your presentational skills need some finessing? Check out 15 ways to improve your delivery, slides and imagery to effectively engage your audience and convincingly communicate your message. What tips and tools would you add? A version of this post first appeared on the MPI CAC blog. 2014 Speaker Resources: 15 Ways To Improve Your Presentations Get…
Repeat after me: “Take me to the future.” Now, how do we get there? On February 20 and 21, you can travel to the future of meetings and events at TechCon 2014. Presented by Meeting Professionals International Chicago Chapter [MPI-CAC], TechCon takes place at the UIC Forum located at 725 W. Roosevelt Road in Chicago. MPI TechCon…
“Never look back unless you are planning to go that way.” Henry David Thoreau This week, Facebook celebrates 10 years with Look Back, a personalized video that shares your top Facebook posts and a new mobile app, called Paper. I’m still playing around with Paper and will be back with more info in another post. Have you…
Touted as what might be the greatest matchup in NFL history, #SB48 was kind of a yawner. It turns out that charging dramatically onto the field led by a white horse was all the bravado the Broncos brought to the game. Good thing we had the ads to keep us entertained. Do you agree with the…
Could you watch the Super Bowl, aka #SB48, without your iPhone, smartphone or tablet? For most people, the answer is no. “The majority (53%) of smartphone and tablet users surveyed felt that there would be some critical uses for their devices during the Super Bowl.” Source: SOASTA, a leader in cloud testing, and provider of stats…
At lunch yesterday, I was telling my tablemates about how CoryWest Media is getting lots of interest from freelance writers who want to write for us. [updated from the original post in February 2024] Why the increased interest? I think it had something to do with our Hollywood casting approach profiled in Crain’s Small Biz…
Yes, that is deep fried bacon in the center of this Instagram image. I love sharing pictures of people, places, food and things – and in this post you’ll find out why I’m recommending that every one of CoryWest Media’s clients do the same. How do you use Instagram? Let’s share, shall we? Follow me,…
Update: Today is Community Manager Appreciation Day. Due to the cold weather, SMC Chicago’s event will take place on February 3. Looking for a place to celebrate Community Manager Appreciation Day on January 27? Here’s a list of events to get you started. On February 3, I’ll be celebrating with Social Media Club Chicago at…
Still sending out traditional news releases? If you’re looking for ways to raise visibility, generate traffic, grow business and build an online community, integrate social media into your PR efforts. Follow these seven steps to get started on conducting an effective public relations campaign to reach reporters, and the masses, using social media. Why the…
What’s trending for small business in 2014? According to Crain’s Chicago Business it’s big data, social media, engaging employees, and hiring freelancers and contractors. Thanks to reporter Meg McSherry Breslin for including my company’s Hollywood casting approach in the “Small Biz Big Trends” feature. That’s me at the photo shoot for the feature in Crian’s…
What better way to plan out your year than in a workshop with professional peers? That’s what’s happening on January 24 when I’ll be conducting a social media marketing workshop for the Illinois Association of Park Districts / Illinois Park and Recreation Association‘s annual conference. Wow – how the world has changed since the first social…
Presenters and data geeks love this kind of stuff: ready-made charts and numbers. Thanks to We Are Social for delivering over 180 cool slides with international social media, digital and mobile statistics. What I like about this approach . . . 1. It’s big. At 180+ slides, the report packs lots of data into one attractively designed…
I’m not at CES, but I am on the media distribution list. 🙂 Here’s the latest news directly from the show. Please note that the content included in this post is from an International CES press release. Check out the International CES press site for a great example of how to run an online newsroom. 2014 International…
I’m back from NMX Live in Las Vegas. What a show! There’s so much to talk about. Let’s get started with a quick and visual overview of the the #NMX @wiredprworks community twitter conversation. Disclosures: Thanks to NMX for providing a complimentary media pass. You’ll find all of NMX 2014 Live coverage here. NMX Live Twitter Coverage via Storify #NMX Have…
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