There’s something about a conference called BAM that makes you want to go there. And, go there I did. In addition to escaping Chicago’s cold weather, I was looking forward to reconnecting with the midlife bloggers I met at BlogHer13in Chicago where The Midlife Blogger roundtable session was the most tweeted […]
Blogging
79 posts
It made me so emotional, I couldn’t talk about it in front of groups – except for once. As I presented about blogging and PR in Madison, Wisconsin, I mentioned the situation. Intrigued, an audience member pushed me into skirting the issue. And, that’s all I did. I breezed by, didn’t […]
I LOVE speaking at Social Media Week Chicago. [Watch the 2012 video.] But, I might not be here. I hope I’ll be covering Social Media Week Berlin. Thanks to Nokia, there’s a contest to do just that. Social Media Week Berlin #SMWReporter Entry This is a super long shot. But, this morning […]
Bloggers and brands work so well together – especially when there’s a long-term relationship. Tips and ideas on how to make it happen. This is one is a series of BlogHer13 posts. Many of my blogger friends are active brand ambassadors with contracts that range from writing a few posts to traveling […]
Smart marketers know that the value of their business is in the list. This post covers email list building tips for bloggers. This is one is a series of BlogHer13 posts. How about you – how do you invite and welcome email subscribers? Thanks to Laura Fuentes, of SuperGlueMom.com and Momables.com for […]
Four years ago when I last attended BlogHer with my then 19 year old daughter, there was no mention of midlife or Baby Boomer anything. We did, however, get to meet Tim Gunn. This is one is a series of BlogHer13 posts. So this year when my friend Lori Moreno told […]
I didn’t take my DSLR camera to BlogHer, but that didn’t stop me from going to this session to learn and share how to take pics that click with blog readers. This is one is a series of BlogHer13 posts. Thanks to Amanda Green Bottoms, blogger at KevinandAmanda.com, who covered […]
If you haven’t heard, podcasts are hot, hot, hot. And, they work for bloggers. Although I’ve been a guest on many podcasts and managed my high school’s radio show, I don’t have a podcast of my own – yet. I went to this session to learn and share information about […]
A media kit is a must. But, lots of bloggers [and businesses!] don’t have one. That’s why I went to this session. This is one in a series of BlogHer13 posts. Jolawn Victor, the BlogHer13 media kit presenter, walked us through the media kit for her blog, Spelhouselove. I’m also including a media deck […]
So, it’s been a few years since I went to BlogHer. Four years, to be exact. Since I’m out of touch with how to make the most of the world’s largest blogging conference for women, I turned to – where else – a Facebook group. But, this isn’t just any […]
Congrats to all the bloggers on Cision’s top 50 PR blogs list! It’s an honor to see that this one made the list. 🙂 Here’s how Cision ranks the blogs. Brands and public relations firms may be diverting more of their budgets to content marketing these days (indeed, Cision recently launched its […]
The opportunities The possibilities Well, I have never felt so called REM “Discoverer” Lyrics Source Today is Columbus Day, a day that honors a discoverer. Since you’re here, you’re discovering post #1,000. It’s a significant number in some ways. In others, it’s just a marker for progress to be made. […]
Eleven years ago, today, we remember. Here’s a 2012 update on a previous with thoughts on how the September 11 attacks immediately reshaped community, public relations and communications. September 11 Memorial Information 9/11 Memorial Site Reflecting on How 9/11 Immediately Impacted Community PR and Communications On September 9, 2001, we […]
“There are over 200 million blogs with lots of information out there, but there is only one you. Be who you are and brands will come to you.” Liz Strauss at BBSummit12 Who holds the keys to the brand’s relationships? A conversation to explore this question took place in Chicago […]
While the total number of blogs is going up, a recent study says the number of businesses who blog is going down. Why is that? Back in June 2006, when I started blogging, there was no competition from other social media channels. Today, the world’s a different place. Competing for […]
On June 12, Cision released a list of the top 50 marketing and PR blogs. I didn’t expect to come in at number 31. While I’m honored to be included, I’m also intrigued by the overall rankings. Congrats to Chicago author and PR woman extraordinaire, Gini Dietrich, of Spin Sucks. […]
Thanks to Brad Shorr for contributing today’s guest post. Last November, Barbara wrote a valuable post on how to be a great guest blogger. She offered some great advice about both how to approach a blogger and actually write an effective post. Important stuff, to be sure! Getting published on […]
Keepers – these all are. In late December, I cull through all wiredPRworks blog posts looking for the best of the best to share. Here’s the 2011 lot. You’ll find inspiration, ideas, trends, news and stories. What’s missing? What would you like to see here in 2012?
Until I started blogging, way back in June 2006, most of my writing was for clients. I wrote to reach to their markets/media contacts/communities in a voice that reflected their sound, not mine. If you’re a professional writer, you know that writing under your own byline in an incentive […]
If you only have time to read one of the 37 tweets, read #22: Empower writers. Because the writer runs the show. Quality content gets you where you want to go. Where did this tweet collection come from? Ragan’s Corporate Writers and Editors Conference here in Chicago last week. Missed […]
When a friend asks for your secret recipe do you give it out? Thanks to my friend Jeannie Walters who asked for it [she’s now your friend, too – right? 🙂 ], I’m giving out the secret ingredient I use to not only measure web stats, but keywords and customers […]
Planning to go to BlogWorld New Media Expo 2011 in Los Angeles? Reserve your BlogWorld pass now before prices go up. There’s a reason I’ve attended four BlogWorld conferences: this is the very best all-around event for anyone in the social media marketing industry. Why? Three reasons: content, connections and […]
Strolling through a garden center display, I stopped. How exciting, and unexpected, to see beautiful and shiny objects glinting in the garden. Captivated by the reflections and the unexpected shimmer, I momentarily forgot why I was there: to buy plants. This is the type of place that draws me to […]
Strolling through a garden center display, I stopped. How exciting, and unexpected, to see beautiful and shiny objects glinting in the garden. Captivated by the reflections and the unexpected shimmer, I momentarily forgot why I was there: to buy plants. This is the type of place that draws me to […]
In almost every presentation, I show a chart with survey results that prove blogger relations is the most effective social media marketing tactic. Then I ask this question: Who here is using blogger relations as a social media marketing tactic? Every time, almost no hands go up. That’s why when […]
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