When Illinois Institute of Technology’s School of Applied Technology, invited me to attend a cloud computing workshop, I was curious. My business is on the smaller side. I don’t have an IT department that manages systems, but many of our clients do. So, it’s important for me to be aware of IT challenges that my…
Meet Sam, a pug. He’s a service dog. We met in a hotel lobby. He wasn’t a guest. I was. When I commented on how playful and adorable he was, I was told “He’s a working dog.” Here’s all I know about his story . . .
Question: What is the most difficult AND most effective social marketing tactic? a.) paying celebrities to tweet for you b.) designing a kick [insert word choice here] Facebook landing page c.) throwing an open bar event for 10,000 people with [insert talent choice] d.) engaging bloggers in a long-term relationship
Everybody’s making videos, but who really knows how to marketing them? For the answer to that question, I’m passing this topic over to a guest author. The last time this special guest posted here, his post about keys to writing a press release for SEO and page rank landed in the top social media posts…
Michael Jackson: “You got to be startin’ something.” In 1996, I started a group called IWOW, Independent Writers of the West. In 2008, a small group of folks, including me, started Social Media Club Chicago’s Chapter. Now, it’s time to start something completely different . . . and that’s DIF.
Looking for content marketing blogs to follow? Junta42 just announced their latest list. Congrats to Lee Odden, Brian Solis and David Meerman Scott for earning the top three spots. Here’s how Junts42 ranked 431 content marketing blogs
On January 5, I land in Las Vegas to cover the 2011 Consumer Electronics Show. I’m so excited to share my CES 2011 adventures with my readers!!! To orient you to the show’s major themes and events, here’s a quick start guide with conference content from the CES site.
Hey, where did you go this year? Before 2010 closes out – and that time is fast approaching – why not capture your personal 2010 review. Today I’m sharing my highlights: some accomplishments, a postcard and even a few wrong turns.
How’s your economic attitude these days? For many small business owners, the economy is looking up. According to Discover®‘s Small Business WatchSM • 25 percent of small business owners reported they will increase spending on business development in the next six months, up from 22 percent in October • 33 percent believe the economy is…
350M people send 4B messages on FB – every day. Is it time to modernize communications? Facebook says yes. Want to know more? Here are my press conference notes and a few videos, including a video interview with Facebook’s director of engineering, Andrew Bosworth [who went to 14 proms, according to his profile]. Mark Zuckerberg,…
Thinking of going to Affiliate Summit? To help you make your decision, here’s a video, six reasons and a preview of the personal branding panel. I’ll be speaking at Affiliate Summit West 2011 in Las Vegas on Monday January 10 from 2:00-3:00 pm. Thanks so much to Marty Fahncke, my friend, fellow mastermind group member…
Convergence of Media and the Future of Unscripted Drama on the Web Sitting in on a Brian Solis BlogWorld keynote is always a conference highlight. At BWE10, Brian interviewed Mark Burnett, a TV and film producer whose IMDB page reads like a most-watched program list. Watching Mark’s clips was entertaining; you’ll see a few of…
Register now for BlogWorld and save 15% on Thursday, Weekend or Full Access Passes. I’m going to BlogWorld Expo – for the fourth time – and wow, it would be really cool if you were, too. Even better? You can save 15% . And then the price goes up, up, up. If you’re thinking of…
How easy do you make it for sales calls to come into your business – from social profiles? Adding your phone number to your twitter profile is one of 10 tips on how to market from business to business [B2B] on twitter. Thanks to Elan Mosbacher, Marketing Team Leader at ifbyphone, for submitting today’s company…
Josh Bernoff, co-author of Empowered, met up with Barbara Rozgonyi and Social Media Club Chicago on September 14 – includes notes, video and images.
Merci and Bonjour: Plugging Back into Networks After Unplugging in Paris Thanks to those of you who checked in over the past week and wondered “Where in the world is Barbara?” Paris was the answer. That’s me with Pan in Jardins et Palais du Luxembourg. I’ll have more stories about my trip later, but for…
Assignment: Talk about how to do business on LinkedIn Challenge: in 10 minutes or less. Result: How to Grow Business in 3D on LinkedIn: Digitally, Directly and Dynamically Program: Social Media panel at Integrated Marketing Summit Chicago Panelists: Aaron Goldman, Blagica Bottigliero, Brad Kleinman and Tony Bombacino of Restaurant.com It was an honor and a…
It’s finally here! August 24 is the official book launch for Success Secrets of the Social Media Marketing Superstars. With over 20 authors, including me –
One of the benefits of being a speaker is getting complimentary event tickets to pass on to friends or to give away. So, yes, this is a promotional post. And, yes, this is the kind of post I wish I could write more often. Who doesn’t like to pass out free tickets – especially when…
Thanks to Annette Bau for asking me to be today’s Financial Summit’s social media speaker. Here’s the background story on the sales and social media presentation for financial advisors and the message Annette sent out to the attendees . . . Barbara Rozgonyi on Savvy Social Media: How to Leverage Social Network Connections into Profitable…
Thanks so much to Barry Moltz, host of the Business Insanity Radio Show for interviewing me today along with Craig Newmark, founder of Craiglist,who talked about customer service. Listen to the Business Insanity show on BlogTalk Radio with show host Barry Moltz interviewing Craig Newmark and Barbara Rozgonyi. In our interview we talked about LinkedIn…
Being really great at what you do doesn’t always translate to other skills. For example, how well do you know how to swim? Can you dog paddle, compete in a triathlon or watch the beach as a lifeguard [or a sun bather]? Now, let’s think about business skills. What is the one skill you need…
How do you feel about Fast Company’s The Influence Project? “It’s a wild, unwieldy, imperfect, and hopefully fun way to take a look at the wild, unwieldy, imperfect and certainly fun world of social media.” Mark Borden of Fast Company writes in his post today called Popularity, Ego and Influence – What is the Influence…
This will be one for the best-of case studies book. And, for me, it’s already fascinating to see how bloggers, social media thought leaders and internet marketers are spreading the word – in their own way – to their networks: email, blog posts, twitter updates and Facebook links have all found their way online. The…
Thanks to my friend and seminar marketing pro, Jenny Hamby, I can now say, “I co-authored a book with social media superstars.” Today’s post features an excerpt from my chapter. I’m the book’s LinkedIn expert. Jenny’s the one who suggested I talk with Mitch Meyerson about contributing to his book, Success Secrets of the Social…
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