This article goes out today to MTN News subcribers, which is published by CoryWest Media and written by Barbara Rozgonyi. For permission to reprint this article in your publication email connect [at] corywestmedia [dot] com. Perry Marshall’s Ultimate Guide to Google AdWords is a must-read and a must-follow guide that tells you “how to access…
Here’s a book that everyone’s going to be reading. In fact, they probably already are. Gregg Crawford, BayGroup International’s President and CEO, is the best-selling author. His book, “The Last Link: Closing the Gap That is Sabotaging Your Business,” broke out at the top of four best-seller lists. Congratulations to Rick Frishman and his team…
Building a burgeoning article inventory? You, too, can become an EzineArticles.com Expert Author. This site distributes your articles, gives you tools for promotion and even offers a press release submission service. Here’s the email announcement I just received . . . Hello Barbara, Your article, “Tell Me About It – Testimonials As A Small Business…
This article goes out today to MTN News subcribers, which is published by CoryWest Media and written by Barbara Rozgonyi. For permission to reprint this article in your publication email connect [at] corywestmedia [dot] com. Grab Front Page Attention Fast with The Public Relations Primer Whether you’re trying to trap leprechauns or attract niched…
With everything greening up around here – a few 70 degree days will do that – and St. Patrick’s Day coming up on Saturday, I’m in the mood for making some mischief and finding some money. But, first I need to find a leprechaun. Lucky for me, there’s an online Leprechaun fairy live webcam with…
Tell Me About It: Testimonials as PR – Part I for MTN News, published by CoryWest Media and written by Barbara Rozgonyi Tonight Harris Fellman is interviewing me about my success with his Codename Catalyst program. He’s a smart guy. Six of us will be on the phone with him giving live testimonials about his…
In the spirit of National Pig Day [celebrated today in the US] happening in the Chinese Year of the Pig, I couldn’t resist piggybacking on the pig theme in this week’s MTN News feature article. Enjoy! To piggyback means to lift and give a ride. When you piggyback your public relations onto a holiday, you…
ExpertClick‘s invitation to be in their 2007 Yearbook of Experts arrived today. Anyone can request an invitation to be in Yearbook of Experts . However, the 20% discount expires in about 24 hours. Many professional speakers sign up for this service, which includes a 4-way Yearbook of Experts listing [in print, on-line, via LexisNexis and pushed to search…
Planning an event in the future? Before you write up another “just the facts” press release for your local paper [or an online audience], here’s some news for you. Events, especially benefits, can be b-o-r-i-n-g. Try taking these three steps and propel your event coverage beyond a calendar item into a full-page feature. Keep in…
Last Saturday, a mystery caller left messages at my office and on my cell phone. She was trying to track me down to thank me for an article. I returned her call, but haven’t heard back. So, I don’t know which one she liked. Reader feedback keeps you going and on track. Posting to a…
PR Takeaways is an occasional series that points out what I like about a campaign, company or in this case, a newsroom for a trio called the Dixie Chicks. FYI, this is my second post that mentions the Dixie Chick and PR – the first is filed under PR Lesson: How to Get Famous. To get to the pure…
Update: If you’re reading this after February 10, the offer is now over. Joan Stewart, The Publicity Hound, celebrated her birthday on February 5. In honor of her special day, I’m posting the Joan Stewart Ultimate PR Secrets replay online until February 10. After you listen to this call with Joan Stewart, The Publicity Hound,…
After reading about how Cartoon Network’s ads in the streets publicity stunt set off a major terrorist alert in Boston, I wondered how far agencies and companies are willing to go to get attention. The suspicious black box that easily set off a hyper-sensitive terrorist alert system in Boston yesterday was supposed to project only a harmless LED image, not…
With the entry deadline looming in just a few hours . . . here’s my MEGA Challenge contest entry. Last year I entered in the Newbie category, this year I’m in the Veterans. The contest is open to all of Alex Mansossian’s Teleseminar Secrets students. Although the contest calls for a 500-word essay, I chose to break up my…
When I checked into my PR Web dashboard for the latest stats, I found an invitation to download David Meerman Scott‘s ebook: “The New Rules of PR: How to Create a Press Release Strategy for Reaching Buyers Directly” (second edition) . What’s different from the first edition of “The New Rules of PR?” Callouts by David…
Find out how to Listen to Rick Frishman’s Ultimate PR Secrets Interview . . . Thanks to Rick Frishman for packing 60 minutes full of ideas, tips, how-tos and laughs. After meeting Rick in Atlanta last fall, I knew this was a call I’d enjoy – you will, too! There’s no quick and easy way…
Update: Find out how to listen to Marc Harty’s Ultimate PR Secrets interview Thanks to Marc Harty, creator of PR Traffic – the Web-based press release optimization system, for being an Ultimate PR Secrets guest speaker. Claim your free report: “The 7 Deadly Sins Most People Commit with Web PR and how You Can Avoid…
Thanks to Jody Colvard for being an Ultimate PR Secrets guest speaker. Here’s a quick interview recap along with Jody’s bio . . . Find out how to Listen to Jody Colvard on Podcasting, PR and the Digital Revolution “PR is becoming a great influencer of the media.” Jody Colvard, founder of the FunMoneyGood podcast…
Last week we released the Ultimate PR Secrets press release on PR Web. A few hours after it went live, TransWorldNews called and offered to let us test out their optimized PR services for free. Their release got us the number two spot in a Google News search for business marekting – out of almost 50,000…
Find out how to Listen to Barbara Rozgonyi interview Dave Lakhani Ultimate PR Secrets, our virtual seminar featuring million dollar public relations pros, kicked off today with a presentation by Dave Lakhani. Back in June 2006, I met Dave at an Internet marketing seminar in LA. At that time, I was just wading into the…
The second release about our first virtual seminar of 2007 is now out . . . Million Dollar PR Pros Tell How to Turbo-Charge 2007 Publicity Plans Business owners and entrepreneurs everywhere can jumpstart their 2007 publicity plans by getting the expert advice they need from eight leading publicity pros in an upcoming virtual seminar…
The Best of the Publicity Hound’s Tips of the Week for 2006, a free e-book is a 73-page compilation of Joan Stewart‘s hand-picked selection of her very best tips is a must-download PR resources. This year’s tips include: hidden markets for speakers and authors, can a purse make you sick, be the next Rachel Ray,…
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