This article goes out today to MTN News subcribers, which is published by CoryWest Media and written by Barbara Rozgonyi. For permission to reprint this article in your publication email connect [at] corywestmedia [dot] com. One of the “inside secrets” to Internet marketing success, article marketing, is really a well-known fact: the more you publish,…
I’m writing this post staring up at a giant elk head. On the third floor studio of an oversized Victorian in downtown Indianapolis. The next time I see the elk, he’ll be hanging out in a house in the woods somewhere in southern Missouri. And so will I. It may be a few months until our…
In a previous post, I wrote about 10 Ways to Profit from Your Blog’s Search Engine Terms. Today’s issue of CustomScoop PR Blog Jots caught my attention with this recap from PR Blogger’s post on 7 Ways to Improve a Blog’s SEO . . . “In a post that proved its worth almost immediately, as it shot…
Today’s the last day for WorldWIT, one of the world’s largest networking groups for women online. But maybe it’s more accurate to say this is Liz Ryan’s last day as the leader of this pack. Gauging from all the tear-stained emails in the ChicWIT digest, I can tell there are hundreds of women who are…
When it’s gets warm out, our doorbell starts ringing . . .and ringing . . . and ringing. Everyone who rings the bell wants to see one person and one person only – P.d. P.d. skates, shoots footage and makes everyone who walks through the door feel like they’re more important than any dignitary imaginable….
This article goes out today to MTN News subcribers, which is published by CoryWest Media and written by Barbara Rozgonyi. For permission to reprint this article in your publication email connect [at] corywestmedia [dot] com. Perry Marshall’s Ultimate Guide to Google AdWords is a must-read and a must-follow guide that tells you “how to access…
Here’s a book that everyone’s going to be reading. In fact, they probably already are. Gregg Crawford, BayGroup International’s President and CEO, is the best-selling author. His book, “The Last Link: Closing the Gap That is Sabotaging Your Business,” broke out at the top of four best-seller lists. Congratulations to Rick Frishman and his team…
Update and insight 5.03.07 Because Dave Lakhani agreed to be my first Ultimate PR Secrets speaker, when I saw his press release about “The Truth is the Secret,” I decided to write a post. I came up with the catchy title “Experts Question Oprah and Larry King on ‘The Secret.’” Here we are six weeks later and traffic is still…
Building a burgeoning article inventory? You, too, can become an EzineArticles.com Expert Author. This site distributes your articles, gives you tools for promotion and even offers a press release submission service. Here’s the email announcement I just received . . . Hello Barbara, Your article, “Tell Me About It – Testimonials As A Small Business…
This article goes out today to MTN News subcribers, which is published by CoryWest Media and written by Barbara Rozgonyi. For permission to reprint this article in your publication email connect [at] corywestmedia [dot] com. Grab Front Page Attention Fast with The Public Relations Primer Whether you’re trying to trap leprechauns or attract niched…
With everything greening up around here – a few 70 degree days will do that – and St. Patrick’s Day coming up on Saturday, I’m in the mood for making some mischief and finding some money. But, first I need to find a leprechaun. Lucky for me, there’s an online Leprechaun fairy live webcam with…
Tell Me About It: Testimonials as PR – Part I for MTN News, published by CoryWest Media and written by Barbara Rozgonyi Tonight Harris Fellman is interviewing me about my success with his Codename Catalyst program. He’s a smart guy. Six of us will be on the phone with him giving live testimonials about his…
Are you a blogger? If not, maybe you should be. Here’s a clip from a Yahoo! News article called “Blogs Are Put to Use as Business Machines:” Creating your own blog helps spark publicity and enhances a company’s credibility, says Andy Sernovitz, chief executive of the Word of Mouth Marketing Association, which is based in…
Get your name listed in Website Magazine’s Who’s Who in the ‘Net Industry and you’ll join a community of experts – for free. While you’re there, sign up for a free Website Magazine subscription and check out the Website Magazine blog. Today’s “Barbara Rozgonyi” Google alert came via email to let me know Google found…
Now that Armand Morin’s announced Big Seminar 9, my blog is starting to pull traffic for this Big Seminar 8 preview post. Note that this time I’m not offering a $500 scholarship. Even with that draw, it’s hard to compete against the major players who have bigger lists. Typically, they either offer nothing or an…
In the spirit of National Pig Day [celebrated today in the US] happening in the Chinese Year of the Pig, I couldn’t resist piggybacking on the pig theme in this week’s MTN News feature article. Enjoy! To piggyback means to lift and give a ride. When you piggyback your public relations onto a holiday, you…
ExpertClick‘s invitation to be in their 2007 Yearbook of Experts arrived today. Anyone can request an invitation to be in Yearbook of Experts . However, the 20% discount expires in about 24 hours. Many professional speakers sign up for this service, which includes a 4-way Yearbook of Experts listing [in print, on-line, via LexisNexis and pushed to search…
Planning an event in the future? Before you write up another “just the facts” press release for your local paper [or an online audience], here’s some news for you. Events, especially benefits, can be b-o-r-i-n-g. Try taking these three steps and propel your event coverage beyond a calendar item into a full-page feature. Keep in…
Last Saturday, a mystery caller left messages at my office and on my cell phone. She was trying to track me down to thank me for an article. I returned her call, but haven’t heard back. So, I don’t know which one she liked. Reader feedback keeps you going and on track. Posting to a…
PR Takeaways is an occasional series that points out what I like about a campaign, company or in this case, a newsroom for a trio called the Dixie Chicks. FYI, this is my second post that mentions the Dixie Chick and PR – the first is filed under PR Lesson: How to Get Famous. To get to the pure…
When I interviewed Al Launtenslager for Ultimate PR Secrets, one of his “secrets” was this: go to the USA TODAY site and join the USA TODAY’s Entrepreneurs Panel Al said adding his membership gave him credibility with the media – that was before he co-authored “Guerrilla Marketing in 30 Days.” It’s official, I’m also now…
Click on the image to read today’s PR Web reports for our Ultimate PR Secrets press release. PR Web’s report contains some valuable information – like the top search engine terms used to find this release. You, too, can get a report like this for every PR Web press release you send out. But, first…
Update: If you’re reading this after February 10, the offer is now over. Joan Stewart, The Publicity Hound, celebrated her birthday on February 5. In honor of her special day, I’m posting the Joan Stewart Ultimate PR Secrets replay online until February 10. After you listen to this call with Joan Stewart, The Publicity Hound,…
Chances are good that we’ll remember Warren’s role as a gingerbread child in the DuPage Opera Theater’s production of Hansel and Gretel for years – maybe forever. To cap off the three nights of performances, Warren and 24 other members of the Glen Ellyn Children’s Chorus concert chorus performed for 1800 other school kids. That’s a lotta kids . . . The…
Considering I was away from the TV for about 15% of the Super Bowl 2007 to refuel the fans, I’m offering these comments up as overall impressions from a PR/marketing and parenting perspective on the day after watching the game with two teens, a tween and a Colts fan in Chicago Bears territory. . . Here goes…
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