“Don’t pay any attention to what they write about you. Just measure it in inches.” Andy Warhol For PR folks, inches have given away to clicks, comments, community engagement and conversions. If you’re not familiar with them yet, check out the seven Barcelona principles, a declaration of standards and practices to guide measurement […]
Speaking
It’s not every day that I get asked to speak somewhere as fun as Lincoln Park Zoo. But, that’s where I’ll be on August 21. My challenge? Taking meeting planners on a social media safari. What better place to do that than at Lincoln Park Zoo? One of the nation’s […]
On January 25 and 26, I’ll be presenting two programs at the 2013 IAPD/IPRA Soaring to New Heights annual conference. Thanks to Joan Scovic, marketing and sponsorship coordinator at the Palatine Park District, for recruiting me to be a speaker. Wow – how the world has changed since this social media and marketing presentation […]
Did you know there’s an International Association of Privacy Professionals? Until a few months ago, I didn’t either. And, next week, I’m honored to be meeting IAPP’s members here in Chicago at the Practical Privacy Series. On June 7, I’ll be speaking on a panel presenting in the financial services […]
This is not a picture of Tony Robbins. This is a post about how to be a rock star speaker – inspired by Tony Robbins. Disclosure and thanks to Krupp Kommunications for the complimentary event admission to Tony Robbins’ Unleash The Power Within®. Although I’ve covered many events, this is the first time […]
Today I’m honored to be presenting a program on best practices in higher education digital communication at the Higher Learning Commissions Academic Quality Improvement Program [AQIP] conference. Here’s the presentation guide that includes an outline of what I’m covering as well as links to resources. Following along or want […]
How much does it cost to hire a professional speaker to speak at an event? Budgets drive decisions. But before you settle on a specific professional speaker – or number, think about how you want the speaker to engage your audience: as an entertainer, motivator or educator.
“Twitter has a place in business. Twitter combines two of this year’s hottest Internet marketing trends — real time updates and local search – into one simple, concise update box.” excerpt from “Taking Flight with Twitter” article, viewed – as of today – 2842 times according to The Business Ledger. […]
If you enjoy speaking, then giving presentations to a targeted audience is a great marketing and branding tool. But, writing a good speech takes time and giving a presentation also takes time. A 30 minute speech can easily turn into four or more hours of communications, planning, travel and follow […]
I’m really excited to be presenting at my first ever Public Relations Society of America [PRSA] meeting. Thanks to Diane Short for being such a professional and easy to work with program chair. If you’re in the Chicago area, I’d love to see you there! Here’s the program announcement. January […]