If you’re not a corporate communicator, you may not know about Ragan Communications. I first heard about Ragan when one of my corporate consulting clients added me to their Ragan Report reading list. Because being mentioned by Ragan was a coveted honor, in planning meetings we mused about how Ragan would review our internal communications ideas. When I was lucky…
Over the weekend, Scott Allen announced the LinkedIntelligence Smart Ways to Use LinkedIn prize winners. When Scott called for entries in the Ask Liz Ryan Yahoo! group, I wrote up “The Top 10 Ways to Quickly Become a Subject Matter Expert Using LinkedIn.” Here’s my prize . . . Barbara Rozgonyi – Admission and 2…
You can use Newsvine to not only read the news, but to make the news, post articles, gather your own community and more. Evergreen, the relaunch, is discussed in a bit more detail at the Newsvine blog. Thanks to the folks at Newsvine for the following email update. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A Much Smarter Front Page What…
In the inner Internet circles, The System Seminar [affiliate link] has a reputation for providing pure content, a professional environment and bleeding edge techniques. All that’s true, but the approachability and friendliness of every one I met, including the speakers, surprised me. Ego was absent – the only time people talked about how well they…
Scott Allen reports the first ten entries in the Smart Ways to Use LinkedIn Group Blogging Project are in! In looking at the entries so far, I’m pleased to see my post “The Top 10 Ways to Quickly Become a Subject Matter Expert Using LinkedIn” is on the list. Why? It’s not about me –…
Here’s my entry from Friday night . . . This is my first System Seminar – it’s happening at the same time as another major Internet marketing seminar in Atlanta. My video testimonial is the first one on the other seminar’s sales letter – if you see it, you’ll see I’m inviting you to join me in Atlanta. But,…
Whether you’re a donor or a charity, you’ll be interested in the latest report from Charity Navigator, a leading independent evaluator of charities. While this report focuses on how much and how charities invest and make from special events, it doesn’t cover the payback for the sponsors, both individuals and companies. Having written more than a few sponsorship packages for non-profit special…
I admit it. I love to give stuff away. Today’s MTN free ezine subscribers got treated to a video marketing report – as my gift. Now, in our house Easter is not a gift holiday [well, no gifts over $25], but what’s nice about having a list of loyal readers is that I can give away…
Today’s news release is an invitation for non-profits. It’s here for us to track results and to show you an example of an event release in an email format . . . Subject Line: Non-Profit Marketing Success Roundtable News from Graphix Products for Business, Community, Non-Profit and Religion Editors Graphix Products and Douglas Shaw and…
Update and insight 5.03.07 Because Dave Lakhani agreed to be my first Ultimate PR Secrets speaker, when I saw his press release about “The Truth is the Secret,” I decided to write a post. I came up with the catchy title “Experts Question Oprah and Larry King on ‘The Secret.’” Here we are six weeks later and traffic is still…
Now that Armand Morin’s announced Big Seminar 9, my blog is starting to pull traffic for this Big Seminar 8 preview post. Note that this time I’m not offering a $500 scholarship. Even with that draw, it’s hard to compete against the major players who have bigger lists. Typically, they either offer nothing or an…
In the spirit of National Pig Day [celebrated today in the US] happening in the Chinese Year of the Pig, I couldn’t resist piggybacking on the pig theme in this week’s MTN News feature article. Enjoy! To piggyback means to lift and give a ride. When you piggyback your public relations onto a holiday, you…
Planning an event in the future? Before you write up another “just the facts” press release for your local paper [or an online audience], here’s some news for you. Events, especially benefits, can be b-o-r-i-n-g. Try taking these three steps and propel your event coverage beyond a calendar item into a full-page feature. Keep in…
PR Takeaways is an occasional series that points out what I like about a campaign, company or in this case, a newsroom for a trio called the Dixie Chicks. FYI, this is my second post that mentions the Dixie Chick and PR – the first is filed under PR Lesson: How to Get Famous. To get to the pure…
Update: If you’re reading this after February 10, the offer is now over. Joan Stewart, The Publicity Hound, celebrated her birthday on February 5. In honor of her special day, I’m posting the Joan Stewart Ultimate PR Secrets replay online until February 10. After you listen to this call with Joan Stewart, The Publicity Hound,…
With the entry deadline looming in just a few hours . . . here’s my MEGA Challenge contest entry. Last year I entered in the Newbie category, this year I’m in the Veterans. The contest is open to all of Alex Mansossian’s Teleseminar Secrets students. Although the contest calls for a 500-word essay, I chose to break up my…
Here’s a clip from our latest issue of MTN News . . . Watch this week’s PR video It’s late Friday night and I’m still celebrating – not the Bears victory. Although, one of the proudest moments in my college life was performing in Soldier Field with the Marching Illini – talk about hitting the…
View my Jaguar Concept Car Photos The invitation, an elegant but simple postcard, arrived 5 days before the event. Who knows how I got on the list? Perhaps subscribing to Jaguar’s ezine and Architectural Digest’s magazine got my label on their card. And, an email invitation to an old address surfaced in a once-weekly check….
Find out how to Listen to Rick Frishman’s Ultimate PR Secrets Interview . . . Thanks to Rick Frishman for packing 60 minutes full of ideas, tips, how-tos and laughs. After meeting Rick in Atlanta last fall, I knew this was a call I’d enjoy – you will, too! There’s no quick and easy way…
Update: Find out how to listen to Marc Harty’s Ultimate PR Secrets interview Thanks to Marc Harty, creator of PR Traffic – the Web-based press release optimization system, for being an Ultimate PR Secrets guest speaker. Claim your free report: “The 7 Deadly Sins Most People Commit with Web PR and how You Can Avoid…
Thanks to Jody Colvard for being an Ultimate PR Secrets guest speaker. Here’s a quick interview recap along with Jody’s bio . . . Find out how to Listen to Jody Colvard on Podcasting, PR and the Digital Revolution “PR is becoming a great influencer of the media.” Jody Colvard, founder of the FunMoneyGood podcast…
Find out how to Listen to Barbara Rozgonyi interview Dave Lakhani Ultimate PR Secrets, our virtual seminar featuring million dollar public relations pros, kicked off today with a presentation by Dave Lakhani. Back in June 2006, I met Dave at an Internet marketing seminar in LA. At that time, I was just wading into the…
The second release about our first virtual seminar of 2007 is now out . . . Million Dollar PR Pros Tell How to Turbo-Charge 2007 Publicity Plans Business owners and entrepreneurs everywhere can jumpstart their 2007 publicity plans by getting the expert advice they need from eight leading publicity pros in an upcoming virtual seminar…
The Best of the Publicity Hound’s Tips of the Week for 2006, a free e-book is a 73-page compilation of Joan Stewart‘s hand-picked selection of her very best tips is a must-download PR resources. This year’s tips include: hidden markets for speakers and authors, can a purse make you sick, be the next Rachel Ray,…
Here’s a press release we sent out today . . . PR Pros to Answer 2007’s Biggest Publicity Questions Business owners and entrepreneurs everywhere can jumpstart their 2007 publicity plans by getting the expert advice they need from eight leading publicity pros in an upcoming virtual seminar called Ultimate PR Secrets set to launch in…
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