In the spirit of National Pig Day [celebrated today in the US] happening in the Chinese Year of the Pig, I couldn’t resist piggybacking on the pig theme in this week’s MTN News feature article. Enjoy! To piggyback means to lift and give a ride. When you piggyback your public […]
PR
ExpertClick‘s invitation to be in their 2007 Yearbook of Experts arrived today. Anyone can request an invitation to be in Yearbook of Experts . However, the 20% discount expires in about 24 hours. Many professional speakers sign up for this service, which includes a 4-way Yearbook of Experts listing [in print, on-line, via […]
Planning an event in the future? Before you write up another “just the facts” press release for your local paper [or an online audience], here’s some news for you. Events, especially benefits, can be b-o-r-i-n-g. Try taking these three steps and propel your event coverage beyond a calendar item into […]
When I interviewed Al Launtenslager for Ultimate PR Secrets, one of his “secrets” was this: go to the USA TODAY site and join the USA TODAY’s Entrepreneurs Panel Al said adding his membership gave him credibility with the media – that was before he co-authored “Guerrilla Marketing in 30 Days.” […]
Click on the image to read today’s PR Web reports for our Ultimate PR Secrets press release. PR Web’s report contains some valuable information – like the top search engine terms used to find this release. You, too, can get a report like this for every PR Web press release […]
Update: If you’re reading this after February 10, the offer is now over. Joan Stewart, The Publicity Hound, celebrated her birthday on February 5. In honor of her special day, I’m posting the Joan Stewart Ultimate PR Secrets replay online until February 10. After you listen to this call with […]
Chances are good that we’ll remember Warren’s role as a gingerbread child in the DuPage Opera Theater’s production of Hansel and Gretel for years – maybe forever. To cap off the three nights of performances, Warren and 24 other members of the Glen Ellyn Children’s Chorus concert chorus performed for 1800 other school kids. That’s a lotta […]
With the entry deadline looming in just a few hours . . . here’s my MEGA Challenge contest entry. Last year I entered in the Newbie category, this year I’m in the Veterans. The contest is open to all of Alex Mansossian’s Teleseminar Secrets students. Although the contest calls for a 500-word essay, I […]
Here’s a clip from our latest issue of MTN News . . . Watch this week’s PR video It’s late Friday night and I’m still celebrating – not the Bears victory. Although, one of the proudest moments in my college life was performing in Soldier Field with the Marching Illini […]
When I checked into my PR Web dashboard for the latest stats, I found an invitation to download David Meerman Scott‘s ebook: “The New Rules of PR: How to Create a Press Release Strategy for Reaching Buyers Directly” (second edition) . What’s different from the first edition of “The New Rules […]