When I interviewed Al Launtenslager for Ultimate PR Secrets, one of his “secrets” was this: go to the USA TODAY site and join the USA TODAY’s Entrepreneurs Panel Al said adding his membership gave him credibility with the media – that was before he co-authored “Guerrilla Marketing in 30 Days.”
It’s official, I’m also now a panelist, which means I’ve joined the list of companies that USA TODAY surveys for news trends. To read what’s news right now, visit USA TODAY’S Small Business Connection blog.
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