It happens. Sometimes I can be overly friendly. I love meeting people and finding out what they do. Reality hit me recently in the face at a conference lunch: I don’t need to know everybody and they don’t need to know me. Here’s how it happened . . . A […]
Branding
Your community is a set of concentric circles, beginning with your closet relationships and expanding out as far as your would like to reach. In plumbing the depths of my experiences archive, I remembered this presentation I created two years ago. Dual cast to a live audience in the room […]
have to admit I’ve been confused more than a few times the past few days about all the “Indy” talk that’s going around.And not just on Twitter, in emails from family, conversations with friends and at events like the showing of “Indiana Jones and the Temple of Doom” last weekend […]
When I first met Mark, he scared the trust out of me. He was too tall, too good looking, too positive, too polished, too loud and too unreal. How could a guy beam so bright all the time? What kind of show did he think he was on? Because I […]
Take a look at this picture I snapped in the Morton Arboretum’s Daffodil Glade last Friday. You can see there is beauty in one flower, but there is pure power in bunches. That’s also true with news releases: write one about you and you get all the attention, or you […]
How do you know when it’s time to stay where you are, forge ahead or turn around? I turned around two times while hiking this week in New Mexico. The prospect of slipping on loose rocks and tumbling down steep inclines made my mind convince me that going up wasn’t […]
There’s a sign I always look forward to seeing simply because it’s always, always, always outdated. It’s kind of a game to guess how many months will have gone by since the event happened. We get our answer as soon as we alert the stale signage. Driving through this suburb, you’d think that time […]
Yesterday, Gary Vaynerchuk decided that today is Good People Day. If you don’t know Gary, and I didn’t until a few weeks ago, you’ll soon his name somewhere – make that everywhere. According to his blog: Gary Vaynerchuk has captured national attention as a businessman and Internet celebrity. Gary’s fame […]
Looking for a quick-start guide to free seminar publicity? Then you’re in the right place! As seminar marketers and PR pros, Jenny Hamby and I want to share our success secrets. We want YOU to be successful! That’s why Jenny interviewed me, we transcribed our interview and turned it into […]
What’s it like for an outsider to peer into our window? Last week when I visited the Art Institute of Chicago’s Edward Hopper exhibit, I was captivated by Hopper’s artistic interpretation of daily life from an outsider’s perspective. When I read Liz Strauss’ post about 10 ways to make your […]