Are you a blogger? If not, maybe you should be. Here’s a clip from a Yahoo! News article called “Blogs Are Put to Use as Business Machines:” Creating your own blog helps spark publicity and enhances a company’s credibility, says Andy Sernovitz, chief executive of the Word of Mouth Marketing […]
Barbara Rozgonyi
Get your name listed in Website Magazine’s Who’s Who in the ‘Net Industry and you’ll join a community of experts – for free. While you’re there, sign up for a free Website Magazine subscription and check out the Website Magazine blog. Today’s “Barbara Rozgonyi” Google alert came via email to […]
Now that Armand Morin’s announced Big Seminar 9, my blog is starting to pull traffic for this Big Seminar 8 preview post. Note that this time I’m not offering a $500 scholarship. Even with that draw, it’s hard to compete against the major players who have bigger lists. Typically, they […]
In the spirit of National Pig Day [celebrated today in the US] happening in the Chinese Year of the Pig, I couldn’t resist piggybacking on the pig theme in this week’s MTN News feature article. Enjoy! To piggyback means to lift and give a ride. When you piggyback your public […]
ExpertClick‘s invitation to be in their 2007 Yearbook of Experts arrived today. Anyone can request an invitation to be in Yearbook of Experts . However, the 20% discount expires in about 24 hours. Many professional speakers sign up for this service, which includes a 4-way Yearbook of Experts listing [in print, on-line, via […]
Planning an event in the future? Before you write up another “just the facts” press release for your local paper [or an online audience], here’s some news for you. Events, especially benefits, can be b-o-r-i-n-g. Try taking these three steps and propel your event coverage beyond a calendar item into […]
Last Saturday, a mystery caller left messages at my office and on my cell phone. She was trying to track me down to thank me for an article. I returned her call, but haven’t heard back. So, I don’t know which one she liked. Reader feedback keeps you going and […]
PR Takeaways is an occasional series that points out what I like about a campaign, company or in this case, a newsroom for a trio called the Dixie Chicks. FYI, this is my second post that mentions the Dixie Chick and PR – the first is filed under PR Lesson: How to Get Famous. […]
When I interviewed Al Launtenslager for Ultimate PR Secrets, one of his “secrets” was this: go to the USA TODAY site and join the USA TODAY’s Entrepreneurs Panel Al said adding his membership gave him credibility with the media – that was before he co-authored “Guerrilla Marketing in 30 Days.” […]
Click on the image to read today’s PR Web reports for our Ultimate PR Secrets press release. PR Web’s report contains some valuable information – like the top search engine terms used to find this release. You, too, can get a report like this for every PR Web press release […]