Now that Berlin and I have about a 12 hour relationship, I feel like I can reveal some very preliminary first impressions. All #SMWReporter coverage at Social Media Week Berlin is brought to you by Nokia. Disclosure: http://cmp.ly/6/RC5QuG – all expenses, including travel and meals are provided by Nokia, as […]
Yearly Archives: 2013
“Don’t pay any attention to what they write about you. Just measure it in inches.” Andy Warhol For PR folks, inches have given away to clicks, comments, community engagement and conversions. If you’re not familiar with them yet, check out the seven Barcelona principles, a declaration of standards and practices to guide measurement […]
48,000,000 results. That’s what you get when you google dog modeling. You’ll find articles like “5 Tips to Get Your Pet a Modeling Gig.” This week, we’ll be part of that world. Heads Up, There’s a Dog Model in the House When we adopted a shelter dog, I never thought […]
Apologies to my Chicago social media friends who will be attending the Social Media Club Chicago panel presentation on September 26 at Willis Tower. I love you all, but I won’t be celebrating Social Media Week with you. I’ll be in Berlin. When an opportunity to cover Social Media Week […]
It made me so emotional, I couldn’t talk about it in front of groups – except for once. As I presented about blogging and PR in Madison, Wisconsin, I mentioned the situation. Intrigued, an audience member pushed me into skirting the issue. And, that’s all I did. I breezed by, didn’t […]
For the first time ever, LinkedIn is inviting high school freshmen, age 14 and up, now called “pre-university students” to add a “professional” profile. Thanks to WDCB for asking me to share my thoughts about Teen Profiles on LinkedIn. Here’s the interview. Professional Network Allows Teen Users When you want to […]
I LOVE speaking at Social Media Week Chicago. [Watch the 2012 video.] But, I might not be here. I hope I’ll be covering Social Media Week Berlin. Thanks to Nokia, there’s a contest to do just that. Social Media Week Berlin #SMWReporter Entry This is a super long shot. But, this morning […]
It’s not every day that I get asked to speak somewhere as fun as Lincoln Park Zoo. But, that’s where I’ll be on August 21. My challenge? Taking meeting planners on a social media safari. What better place to do that than at Lincoln Park Zoo? One of the nation’s […]
Interested in how to better market your seminars, conferences and online programs programs to get more “folks in seats” and “eyes on your screens?” Then, you’re invited to join me at Clemson University’s Annual Conference on How to Market Seminars, Conferences and Online Programs here in Chicago on August 25-27 at the Courtyard by Marriott-Magnificent […]
What do you need to tell your social media company before you start working with them? Before we set sail with our new clients, here’s the information we ask for. Feel free to borrow elements and let us know what’s missing. Are you in the market for a social media […]