Panoramic PR for Event Marketers Presented at IMEX by Barbara Rozgonyi from Barbara Rozgonyi Thanks again to IMEX America for the opportunity to present Panoramic PR! Because the presentation was only open to attendees, today I’m sharing the slides and the session description. If you’d like to bring Panoramic PR, or any of my personal…
Hello reader . . . are you peering in from a PR platform or a marketing mainframe? Wherever you come from, I’ve always believed that marketing and PR are better together – kind of like peanut butter and chocolate. “If marketing is the structure that transforms a company into a business, then PR is the…
We’re at the point in the year when we’re finalizing our client’s 2011 social media marketing PR plans. Knowing when an outlet plans to cover stories in their market makes it easy to block out possible placements. And, contacting reporters in advance means you’ll have less competition for publication. So, how do you know who’s…
Looking for a workshop on how to hone your digital PR and social media skills? I’m teaching one on October 27. Here’s the event description. Register for DIY Digital PR Social Media Workshop. “Ingredient X: Top Secret Digital Fuel for Powerful Business Results” Learn how to propel your reach directly to people who can bring…
Di Chapman, media expert and radio show host, talked to Barbara about how to raise visibility by being interviewed and interviewing others. Thanks to Di Chapman, author, media expert and entrepreneur for interviewing me on her Advice.com radio show “Better Times After 50.” Because Di is such an engaging interviewer, I asked her to share…
Here’s the latest Marketing Transformations Newtork News article . . . Subscribe to My Ezine Articles Instant Replay PR: Get Multiple Uses Out of One Release by Barbara Rozgonyi, founder of CoryWest Media To request permission to reproduce or republish this article, contact connect AT corywestmedia DOT com. Why write one release when you can…
Here’s the latest from Marketing Transformations Network News Subscribe to My Ezine Articles Press Release Template – 35 Essential Elements for a News – worthy Release by Barbara Rozgonyi, founder of CoryWest Media To request permission to reproduce or republish this article, contact connect AT corywestmedia DOT com. Recently, a new client prospect asked me…
Here’s the latest MTN News Ezine Article, written by Barbara Rozgonyi and published by CoryWest Media . . . Subscribe to My Ezine Articles Recycling PR: 30 Ways to Repurpose/Reincarnate/Reuse Product Information, Marketing and Publicity Articles Find out how to reduce your writing workload when you read this week’s article that gives you 30 ways to…
Here’s the latest Marketing Transformations Network [MTN] News Ezine Article . . . When you want to know what someone thinks, there’s only one way to find out: ask them. So . . . What’s on your mind dear reader? Leave a comment below and let me know: – what you’d like to learn – how I…
This article went out to our MTN News ezine subscribers today . . . Reality Show PR: Marketing with Case Studies Take your prospects behind the scenes with client case studies: all ready and made for marketing by Barbara Rozgonyi, founder of CoryWest Media and Public Relations Expert When clients want to know what you do,…
Every week, Marketing Transformations Network News [MTN News], get articles like this one . . . Now that I’m in the new rules of marketing and PR book, I’m transitioning out of the traditional approach that’s built on air time and ink. Sure, it’s great to have TV, radio and print coverage. But, why would…
David Meerman Scott’s upcoming book, The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly[pre-order on Amazon], goes on the market in a few weeks. From the early editorial reviews [see later in post], this will be a best-seller. Back in January…
You can use Newsvine to not only read the news, but to make the news, post articles, gather your own community and more. Evergreen, the relaunch, is discussed in a bit more detail at the Newsvine blog. Thanks to the folks at Newsvine for the following email update. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A Much Smarter Front Page What…
Update: Thanks to Andrew Peters, an MTN ezine reader, uber cool blogger and virtual PR expert based in Singapore, for his permission to share his email with you in response to this ezine article: Hi Barbara Thanks for your latest email, we are currently putting together a contest and your Words of Wisdom are very…
Yesterday, in my PRWeb | New Visability Statistics | Google Maps Mash Up post, I promised to update you on our results with the new PRWeb tools. . . Here’s what I found this morning . . . In our first release testing the new PRWeb press release tools, we’re pleased to report our client,…
This article goes out today to MTN News subcribers, which is published by CoryWest Media and written by Barbara Rozgonyi. For permission to reprint this article in your publication email connect [at] corywestmedia [dot] com. Grab Front Page Attention Fast with The Public Relations Primer Whether you’re trying to trap leprechauns or attract niched…
With everything greening up around here – a few 70 degree days will do that – and St. Patrick’s Day coming up on Saturday, I’m in the mood for making some mischief and finding some money. But, first I need to find a leprechaun. Lucky for me, there’s an online Leprechaun fairy live webcam with…
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