Keepers – these all are. In late December, I cull through all wiredPRworks blog posts looking for the best of the best to share. Here’s the 2011 lot. You’ll find inspiration, ideas, trends, news and stories. What’s missing? What would you like to see here in 2012?
Business Blog
38 posts
Until I started blogging, way back in June 2006, most of my writing was for clients. I wrote to reach to their markets/media contacts/communities in a voice that reflected their sound, not mine. If you’re a professional writer, you know that writing under your own byline in an incentive […]
In almost every presentation, I show a chart with survey results that prove blogger relations is the most effective social media marketing tactic. Then I ask this question: Who here is using blogger relations as a social media marketing tactic? Every time, almost no hands go up. That’s why when […]
It’s almost the end of the year, so I decided to take a look back, review and wrap up my top 12 posts. This tidy bundle fits into a 34 page social media marketing, PR, twitter collage ebook, which you can download here. How I chose my top marketing, social […]
Attention bloggers . . . as of December 1, you are accountable for reporting any freebies you get in exchange for arranged exposure – at least I think that’s right. At a long 81 pages long, the FTC guide concerning the endorsements and testimonials in advertising is a challenge to […]
You could call this a high-click post. It gets more traffic than some blogs will ever get. It won a trip to BlogWorld. A national association just asked for republishing rights. More sites link into “Becoming a Subject Matter Expert on LinkedIn: The Top Ten Ways” than any other post […]
Lightly edited notes from SOBcon09 – presentation by The Image Studios by founder, Kali Evans-Raoul. The importance of presence – so clients can be seen, heard and understood. Using yourself to grow your business. Performance – 10% Image – 60% Exposure – 30% Performance only gets you into the game, […]
BurrellesLuce recently released a report on the top 2009 media outlets, including comparisons to past rankings. Grab your copy of the two-page BurrellesLuce’s 2009 “Top Daily Newspapers, Blogs, and Consumer Magazines & Social Networks.” Note that you will have to enter name and email address in exchange for the information. […]
Hello from Las Vegas! If you’re reading this and you’re also at BlogWorld, let’s meet up! You can reach me via twitter @wiredprworks or find me in one of the sessions. Disclaimer: I may change my mind and decide to go to a session that’s not listed here. BlogWorld 08 […]
Since they arrived from England last week, I’ve been passing them out almost everywhere – even in the streets. I have to admit to feeling a bit sheepish and silly about giving them away at an outdoor festival, but people really liked them. In fact, whole groups of people wanted […]
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