Every month or so, I meet with a group of people all interested in one thing: growing their business on the Internet. Well, make that two things: the other, as important, is balancing life so it’s enjoyable, livable and rewarding. An informal, loosely-structure network, the group meets for a few […]
Marketing
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Let’s get studious. . . stats and results you might enjoy. PR Research Drives Business – How About Yours? IPR, the Institute for Public Relations, reports on ways public relations research drives business results. Download IPR’s report and learn how you can use PR measurement systems in six case studies. […]
For those of you who missed the PR P-R-I-M-E-R call this morning, here’s a replay. Listen as Jenny Hamby, The Seminar Marketing Pro, interviews me about how to use the power of publicity to promote your blog and your business. You’ll learn: – why you must think like a publisher […]
For our call today, we’re taking you behind the scenes. This is the same information my co-host, Jenny Hamby, The Seminar Marketing Pro, gets. Because this is a casual call, I’m asking Jenny to walk us through the PR P-R-I-M-E-R and then open the call for questions and answers. Introductions […]
Want to write for someone else’s blog? Being a guest blogger is a novel way to expand your reach and stretch your talent. When Liz Strauss asked me to write a guest post for her I said, “I’m astounded.” Liz is a magnetic writer whose words seem to surround you […]
A reader wants to know more about a service called WebWire. Here’s Adan’s comment he wrote on a post that covered news about online news distribution services: barbara, hi, i’m very new to this, and this trying to choose which online pr to go with for our first (and hopefully […]
What does this offline direct marketing technique have to do with online marketing and blogging? Let’s find out. Mailing is only one way to use a postcard. At Internet marketing conferences, I always take something to hand out. Last time it was a full-page social networking bio, but most of […]
Welcome! You flew in from twitter, right? I first put this guide together in March 2008, a few weeks after getting serious about setting up a twitter profile. Back then, there weren’t that many people on twitter, but today twitter’s becoming a must-participate communications tool for businesses, non-profits, entrepreneurs and […]
Late yesterday, I got a frantic call to proof two brochures. With a team of proofreaders on stand-by, all I had to was forward a file. That’s not what happened. . . . Because I started asking questions like what: Do you want us to look for – proof-reading, style […]
03.10.08 Update When Liz Strauss asked me to write a guest post, I did. Being so grateful for the opportunity, I decided that to offer her readers value-added off the blog. So, I’m hosting a Lucky PR Teleseminar on St. Patrick’s Day. Have a question you’ve always wanted to ask? Here’s […]
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