VIDEO: Brand Journalism – SMC Chicago Jan. 2011
Mark Ragan talks about the brand journalism concept at Social Media Club Chicago.
2011 Social Media Trends to Watch Include Foursquare
Over 200 people turned out for the January 20 Social Media Club Chicago 2011 Community Outlook event. Four panelists talked about the themes they consider to be important in the coming year. Watch the video, or read my notes to see what they’ll be watching this year. How about you – what social media trends…
Blogging Success Summit Discount
TODAY (Thursday, January 20th) is the last day to save 50% on tickets to Blogging Success Summit 2011–the online conference for business bloggers brought to you by BlogWorld. Disclosure: all links in this post are affiliate links, which means that marketers receive a commission in exchange for promoting a product. What can 23 experienced marketers…
2011 Social Media Marketing and PR Report for B2B
Every Tuesday, Marketing Sherpa sends out a chart of the week. Social Media Tactics for B2B is this week’s chart. That’s what you see here. A pull out from the 2011 B2B Marketing Benchmark Report, a survey of 935 marketers, the complete report includes 167 graphs and charts like this one. You may purchase the…
Best Picture Goes to The Social Network
Last night, The Social Network won four Golden Globe awards, including best picture. You’ll find highlights below. And, you’re invited to check out my The Social Network review and interview. You can also visit The Social Network site and download the screenplay. What do you think? Is The Social Network the best movie of 2010?
Junta42 Announces Content Marketing Blog List
Looking for content marketing blogs to follow? Junta42 just announced their latest list. Congrats to Lee Odden, Brian Solis and David Meerman Scott for earning the top three spots. Here’s how Junts42 ranked 431 content marketing blogs
The Social Network Review and Interview
On July 16, I first wrote about The Social Network movie release. A few moths later, that post attracted the attention of Roland Lindner, a business correspondent for Germany’s FAZ Frankfurter Allgemeine Zeitung,How would the movie affect the Facebook brand, he wanted to know? Another European journalist contacted me with some very good questions. You’ll…
Best of CES 2011 Innovation Electronics and Connections
With an equal emphasis on consumers, electronics and show, CES 2011 wrapped up last week. Here’s a look at a few stories I found interesting as well as the top takes from my friends on the CES 2011 Sears Blue Blogger Crew. Thanks to Sears Electronics for providing transportation and a Sony Bloggie camera to…
SMC Chicago Presents: 2011 Community Outlook
Social Media Club Chicago Presents Community Outlook for 2011 Thursday, January 20, 2011 from 5:30 PM – 8:00 PM (CT) Morningstar: 22 W. Washington St., Chicago, IL Wondering where social media will take you in 2011? Join Social Media Club Chicago for our first event of the new year and find out! Visit Eventbrite to…
Personal Branding for Affiliate Marketers ASW11
On Monday, I participated in a panel discussion about personal branding for affiliate marketers at Affiliate Summit West 2011 in Las Vegas. Thanks to Marty Fahncke, our moderator, for suggesting we hand out an action guide. Here’s a picture of our panel. That’s Marty, Jim Kukral, me [Barbara Rozgonyi] and Geno Prussakov. All speakers received…
CES 2011 Sears Blue Blogger Crew Day Three Recap
One mega to-do list. What to check off? Maybe as important, what to leave off? Watch 20,000 product launches. Catch celebrity appearances like Lady Gaga and 50 cent. Trek through 1.4 million square feet of exhibits. And watch skydivers jump off the Stratosphere as I’m doing while I write this post. Sessions, appliances and tweetups…
CES 2011 Cooking with Connectivity
“Sears sells appliances – why are you here?” That’s the question I got, more often than not, here at CES. Electronics? Sears? Yes and yes. As a member of Sears Blue Blogger Crew, convened by Sears Electronics, my assignment covered technology and social media for marketing and PR practitioners, families with multi-offices and small business….
Social Media Twigs from the CES Tweet House
Searching for the social media scene at CES, I found the Tweet House track. Here’s an image from one of the two sessions I attended. Tweet House speakers Angela LoSasso, David Armano, Jeffrey Hayzlett and moderator Steve Broback focused on social media tools and techniques for organizations. A social media super power panel, this is…
CES 2011 Sears Blue Blogger Crew Day Two Recap
Wired PR Works CES 2011 is brought to you by Sears Electronics. As a member of Sears Blue Blogger Crew, I am part of a team that gets exclusive access to industry information. A highlight, for me, was a one on one interview with Karen Austin, president, consumer electronics for Sears Holdings Corporation. In her…
CES Sears Blue Blogger Crew Day One Recap
This report comes to you directly from Las Vegas where I’m attending the 2011 Consumer Electronics Show as a member of the Sears Blue Blogger Crew. Today we attended press conferences by Samsung, Panasonic and Sony. But before we could do that, I had to get into the show. Thanks so much to Jody of…
CES 2011 on the Sears Blue Blogger Crew as a Home Office Social Media Influencer
Move over Cher and Cirque de Soleil, the biggest show in Las Vegas this week is for consumer electronics and technology fans. From January 6-9, 2011, Consumer Electronics Show organizers expect over 125,000 people to make their way through 2,700 exhibits that cover 1.4 million square feet – and I’ll be there covering the show…
2011 Consumer Electronics Show Quick Start Guide
On January 5, I land in Las Vegas to cover the 2011 Consumer Electronics Show. I’m so excited to share my CES 2011 adventures with my readers!!! To orient you to the show’s major themes and events, here’s a quick start guide with conference content from the CES site.
2010 in Review: Right Moves and Wrong Turns
Hey, where did you go this year? Before 2010 closes out – and that time is fast approaching – why not capture your personal 2010 review. Today I’m sharing my highlights: some accomplishments, a postcard and even a few wrong turns.
Social Media Predictions Preview 2011
It’s that time of year where predictions peer into the future. With 2011 only days away, here’s a quick glance at what’s to come for social media in 2011. How do you see social media advancing in 2011?
- Branding | PR | Press Releases | Social Media
15 Event Promotion Ideas for a Blogger Book Launch
My Skechers Shape Ups arrived today. It’s neat; when you wear these shoes, you don’t walk–you sort of roll. It’s an odd motion at first, but one that keeps you moving. That’s kind of how social media is, too. It may feel odd at first, but once you get moving you wonder how you managed…
2011 Editorial Calendar Free Resource
We’re at the point in the year when we’re finalizing our client’s 2011 social media marketing PR plans. Knowing when an outlet plans to cover stories in their market makes it easy to block out possible placements. And, contacting reporters in advance means you’ll have less competition for publication. So, how do you know who’s…
Public Relations Specialist Top Job in 2011
Good news for the PR industry: Best Careers 2011: Public Relations Specialist. As one of the 50 Best Careers of 2011, this should have strong growth over the next decade (Source: US News and World Reports ). The secret is no longer: PR is a great career. Mix PR with social media and you get…
Small Business Confidence Rises with 2011 Business Development Plans
How’s your economic attitude these days? For many small business owners, the economy is looking up. According to Discover®‘s Small Business WatchSM • 25 percent of small business owners reported they will increase spending on business development in the next six months, up from 22 percent in October • 33 percent believe the economy is…
Brands and Bloggers Social Media PR Party Recipe 10 Ingredients
In Chicago, the social media scene sparkles with tweetups, parties and events – year round. So that you can live and learn vicariously, I’ll be covering how social media comes alive for brands and bloggers at events like Sauza’s Chicago Ladies Night In. Thanks to Beth Rosen of 4 Keys Media, this event’s organizer, for…
Social Media Study Shows Brands How to Spice Up Facebook
Wondering how to make your brand stand out on Facebook? A new social media study about brands on Facebook condenses the success formula down to four steps: make offers, empower fans, add images and don’t obsess over negative comments. Four Top Facebook Marketing Tips for Corporate Brands These top four tips are from Beyond’s press…
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