Thanks to Liz Strauss for forwarding me an invitation to Jeff Pulver’s social networking breakfast in Chicago this morning. The inventor of the personal networking tool kit, Jeff is also the author of The Pulver Report. I got my first issue a few minutes ago. Packed with information about technology […]
Monthly Archives: February 2008
24 posts
If you are thinking of blogging, here are ten ways blogging helps you grow business online . . . .1. Differentiates you/your company as innovative and influential 2. Saves money on website design-maintenance: low or no-cost 3. Simplifies content creation, no HTML or Web design software 4. Makes updates instantaneous […]
Getting two free tickets sealed the deal – and our trip to the 2008 Chicago Auto Show. Here’s a quick recap of my public relations takeaways – and a look at my 2008 Chicago Auto Show Slide Show. Best of . . . BMW gets the nod – again – […]
Set to be released in a few weeks, a new book about online marketing heroes follows a simple, yet highly-successful format: gather a group of experts, talk to them and publish a book. To get an inside look, download Steve Rubel’s Online Marketing Heroes chapter. Allowing Steve to promote the […]
One way to make a name for yourself is to rank your peers. Kudos to Brendan Cooper for his evolution of the PR Friendly Index. This month, Wired PR Works comes in at 61/100. To see how the top 100 PR sites stack up in terms of Brendan’s new […]
It’s no secret that I am on the Academy Awards’ media email list – to my friends and family. Two years ago, while watching the Oscars with my laptop, I decided to see how and if I could ever be on the red carpet. Remembering how press passes got me […]
Sprucing up your image is invigorating – for you, your team and your clients. You have the audience, you have the “show” – now you need the recognition beyond your “channel.” Test out these spring-y image makeover strategies that work – in all seasons: 1. Become the authority in your […]
A reader writes . . . “Love your blog, your approach and resources! Do you have a post that addresses a comparison of the PR services? We’re looking at PRWeb vs. PR Newswire and which might be the best for developing an ongoing relationship. We’re launching a new e-commerce site […]
One of my clients asks me to do lots of research, but some of it is simple: I look into our creative archives and that’s where I find most of it. Sometimes, I have to go a bit further, but not far. That’s where I found myself today. Searching for […]
One of our most successful PR campaigns was written by our client’s patrons. We asked them to write love letters. With the writing prompt: “Why I Love My Library” and red heart-shaped notes, patrons of all ages penned their own love story. Then, they were free to post their note […]
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