“You’ve got to go create a ripple.” Those words came to me as our youngest son and I tromped around the woods. Early in the evening or late in the afternoon, depending on how you measured it, we were doing what we do best: an adventurous young man now, once […]
PR
First, let me be completely up front about the fact that this my daughter, Phoebe. And, yes we’re both wearing wedding dresses. Well, dresses we would wear to weddings. After all, we are in the Gold Coast Room at the Drake and this is the eve of the Royal Wedding. […]
A first, a news release about a porch, led to ways to use storytelling as landscaping to plant PR. Disclosure: Hursthouse Landscape Architects and Contractors is a CoryWest Media marketing and public relations client. CMP.LY/4 View the release, Once Upon a Porch Project Wins Landscaping Gold Award in Glen Ellyn. […]
Over the weekend, I’ll be attending my third SOBCon. Thanks to Liz Strauss, I am an SOB. Make that a week 123 SOB. What is an SOB? And what does being an SOB have to do SOBCon, Leadership and Loyalty? I’ll have more to say about that after this weekend, […]
Hi there! My name is Barbara. One group of friends calls me that. Another calls me Barb. Once, on a conference call, someone asked if the could call me Barb because they like shorter names. Why don’t you just call me B? I suggested. Is shorter better? After reading the […]
April is National Poetry Month and before it slips away, let’s celebrate together. Share your favorite poet or passage in the comments section, will you please? Need help finding one? Check out the poem flow app or read about an inspiring collection of poems.
Everybody’s making videos, but who really knows how to marketing them? For the answer to that question, I’m passing this topic over to a guest author. The last time this special guest posted here, his post about keys to writing a press release for SEO and page rank landed in […]
Why yes, that would be my name on the same page as the Wall Street Journal. Thanks so much to Marla Tabaka, a fantastic success coach for women entrepreneurs who writes The Successful Soloist column for inc.com, I got assigned to write How to Launch a LinkedIn Company Page. […]
Ready to spring out of Chicago? Looking for travel or PR ideas? Welcome aboard! Let’s take off with lessons I took away from a recent blogger press tour to Atlantic City. Disclosure: Thanks to Spirit Air, Caesar’s Entertainment and DKC for transportation, lodging and entertainment. Watch for more entertaining […]
Ever sent out a social media update – or an email – and wished you could convey a bit more emotion? Thanks to a New Yorker cartoonist, now you can. Smurks, drawn by Pat Byrnes, is an app that lets you amp up your emotions on Facebook, twitter and email. […]