Ever go to an event, have a fantastic time and wish you could keep the experience going? When you move the experience online, the event takes on an afterlife of its own. Community PR Strategies: 9 Ways to Keep Events Alive Online – Even After They’re Over 1. Assign a […]
Yearly Archives: 2009
154 posts
Here’s a quick video I found today on iMedia from their Brand Summit. You can show this to those who wonder if social media is valuable or watch it yourself for ideas on how social media might work with your branding. Key: it’s all about community. The interview features: Jim […]
What are women snacking on these days? Hint: it’s not chocolate, strawberries or cupcakes. According to MediaPost’s Online Video Insider, more women are snacking on inspiration in the form of online videos. Although 77% of viewers watched 34% more video than they did last year, the comScore report’s biggest ah-hahs […]
Today I’m testing out a new way to communicate for speakers: a question and answer page that conveys who you are while answering the basic FAQs to save the meeting planner time. Let me know what you think . . . . and feel free to adapt this format to […]
Leave it to Chris Brogan to write what I’ve been thinking about. In his post, Grow Bigger Ears in 10 Minutes, Chris walks you through a process for listening to conversations online. You need to do this. It takes a surprisingly short amount of time to tune into online conversations […]
What do women business owners really want to know about business, technology and communications? Listen in to a podcast and read twitter transcripts captured at a lively evening at the Apple Store. Thanks to Theresa Carter, founder of Chicago’s “The Local Tourist” and Blagica Bottigliero [don’t we look like a […]
A few days ago I spoke to a group that started programming early in the morning. Although I wasn’t on until 9:45 I decided to get there early to hear the first speaker talk about communications. Our preliminary exercise required that we introduce the person to our right. The person […]
Is there a simple way to tell how you’re doing in social media? How can you gauge what’s working and what needs to be fixed? In preparing for a presentation, I came up with ways to rank five social media marketing and PR essential elements. Plan Platforms Keywords Images Stories […]
Today is Abraham Lincoln’s 200th birthday. While there’s lots of talk about our new president being the first to bring technology into White House communications, maybe this reference really belongs to President Obama’s role model, Abraham Lincoln. On November 7, 2006 – election day – I wrote a post called […]
As a backdrop for my presentation to “It’s Chic to be Geek” I’m sharing a process we usually only show to our clients. Called the Creative WorkPlan, it’s a structure thought process/checklist that walks you through why you’re writing or communication just about anything. Thanks to Theresa Carter, founder of […]
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