I’ll never know everything I need to know about marketing. That’s why I study what other people do that works. Especially people like Ford Saeks whose clients include Randy Gage who talks about prosperity and business. Recently, I had the opportunity to hear Ford talk about marketing for speakers and […]
Small Business
41 posts
Social networking online is a lot like driving in Chicago in winter. This time of year it’s difficult to drive down the street without dropping into a pothole. You know, a dip that jars your car. After a few potholes, you start to dodge the drop off. This post covers […]
Video: A beach in Jamaica with David Hasselhoff – doing the limbo dance. Reality: New year, new budget, uncertainty Every business and organization needs to set a 2009 budget for marketing, advertising and PR based on the results they want to achieve. Maybe you’re doing the limbo dance with your […]
Promoting a Chamber of Commerce is a multi-level, multi-purpose communications endeavor. A press kit is one way to present your organization to not only the media, but to business owners and local leaders. Today, I’m sharing my response on LinkedIn Answers to this question: I am putting together a press […]
Looking for tips on how to be a radio show guest and get free publicity? Here’s the short answer: you need two things- a hot topic and a station. This post previews my upcoming interview with Mary-Lynn and George on the Bigg Success Show. Bigg Success is the how-to, can-do […]
When I heard about the free Solutions Stars video conference that’s coming up this week, I knew you would want to know more about it. This post covers details, highlights from the sneak preview, what I like about this concept and wraps up with suggestions on how you, too, […]
Every month or so, I meet with a group of people all interested in one thing: growing their business on the Internet. Well, make that two things: the other, as important, is balancing life so it’s enjoyable, livable and rewarding. An informal, loosely-structure network, the group meets for a few […]
As a marketing/PR __________ [keep reading to find out why that’s blank], I often feel like one of my friends who once told me about her place in her profession, “Don’t take this the wrong way, but it’s hard for me to go to meetings where I can actually learn […]
Check out the latest Cool Tool from Wired PR Works . . . Problem: You want an all-in-one Google-Wikipedia-keyword-background research tool. Solution: Enter your topic or terms in Make My Report and get the top 30 related results along with a word association relevancy list. Technorati Tags: Cool Tools,Writing,Research,Blog Marketing,Public […]
Quick – what did you spend on continuing education in 2007? Don’t know. Neither do I. Wendy’s post about just saying no to overspending on useless Internet marketing products prompted me to put together this 2008 continuing education buyer’s guide. I have to admit I was in the room and […]
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