Bloggers, journalists, social media types and PR peers, this post is for you! On July 20, I had the pleasure of moderating the BBSummit12 panel discussion about how to bridge the media gap. Thanks to SocialRevUp for giving me permission to share the recording with you. In it, you’ll hear panelists Nancy Loo, Jen Lee…
“There are over 200 million blogs with lots of information out there, but there is only one you. Be who you are and brands will come to you.” Liz Strauss at BBSummit12 Who holds the keys to the brand’s relationships? A conversation to explore this question took place in Chicago at BBSummit12 on July 21….
It’s that time of year when people get more social. Patios open. Grills light up. People come together. One event I always look forward: Social Media Club Chicago’s summer soiree. With no formal program, the night is all about socializing, reconnecting and making new contacts. If you’re in the Chicago area, join us! You can…
Keeping track of media results in one county, one state or even one country can be challenging. Whether or not you do business around the globe or only in your own country, you may be missing the insights you need to make your media relations more efficient. Thanks to the Institute for Public Relations, a…
Do you have power? That’s the question that’s been buzzing around in my town. For three days, for us, the answer was no. A tumultuous storm passed through on Sunday, knocking out power, shutting down businesses and leaving tons of tree debris in its wake. Knowing that so many, many other people were going through…
June 30 is Mashable’s Social Media Day. Over 516 cities around the world will be celebrating. I’ll be at the Social Media Day Chicago event. Where will you be celebrating? Find your city’s Social Media Day. “We’re thrilled to celebrate Mashable’s third annual Social Media Day! We launched the event in 2010 as a way…
While the total number of blogs is going up, a recent study says the number of businesses who blog is going down. Why is that? Back in June 2006, when I started blogging, there was no competition from other social media channels. Today, the world’s a different place. Competing for attention online is tough. What’s…
Want to attend TechWeek, but don’t have the time or a ticket? Now you can follow TechWeek live online or watch it right here. Check out the TechWeek schedule here, and follow the #techweekchi conversation here. Disclosure: Thanks to TechWeek for the complimentary TechWeek speaker pass. If you’re at TechWeek, check out Social Media Club…
Towering over the other kids at private screening of Pixar’s new movie, Brave, my 17 year old 6’1 1/4″son is still a kid who loves Pixar movies. So does our entire family of five. When a new Pixar movie comes out, we do the best we can to see it together on opening day. Update:…
You spend hours and hours and hours searching for content to post, retweet and share with your twitter followers. But, how do you know who’s really reading it? About a month ago I started using Buffer, an app that schedules posts across a span of networks and reports the results back to you. It’s so…
It’s that time of year when Chambers of Commerce distribute their community guides. Thanks to Highland Park Chamber of Commerce and Bohringer Creative, I’m featured in an interview in the Highland Park Community Guide, along with several chamber members. I enjoyed working with Virginia Anzelmo Glasner, Chamber of Commerce Executive Director, and Carole Mark Gingiss…
Everyone’s interested in privacy, but perhaps no one takes it more seriously than privacy professionals, especially those in the banking, insurance and financial service industries. Mix in social media, and marketing, and the conversation gets very interesting. That’s what I found as I prepared a speech, slideshow and presentation guide for the International Association of…
On June 12, Cision released a list of the top 50 marketing and PR blogs. I didn’t expect to come in at number 31. While I’m honored to be included, I’m also intrigued by the overall rankings. Congrats to Chicago author and PR woman extraordinaire, Gini Dietrich, of Spin Sucks. for coming in at number…
“So it turns out if you want to find out what the future looks like, you should be asking women. And just before you think that means you should be asking 18-year-old women, it actually turns out the majority of technology users are women in their 40s, 50s and 60s. So if you wanted to…
Released on June 12, Agility is the name of PR Newswire’s new integrated media monitoring and targeting platform. According to the release, in addition to traditional list development, press release distribution, and monitoring, the platform allows users to monitor social media conversations in real-time, and then engage immediately. PR pros who employ integrated platforms save time…
If you’re like me, you LOVE to go to social media conferences. Here’s one you might not know about, but I know you will enjoy – especially if you’re near Central Illinois. Want to go for free? Thanks to the folks from @Midwest you can win a ticket to one of the summer’s hottest social…
Hey iPhone, iPad and MacBook fans, Apple announced a new operating system and a new Macbook line up today. Love how they keep upping the wow factor. What Apple’s Updates Mean to Marketing and PR People Social media is now more tightly integrated into the user interface [i.e. auto, phone, tablet and computer]. As it…
Who do you see when you look in the mirror every day? Does the image of wealth and success smile back at you? Are you destined to finish as is or are you on your way to becoming who you were meant to be? In today’s guest post, master marketer Dan S. Kennedy shares his…
Did you know there’s an International Association of Privacy Professionals? Until a few months ago, I didn’t either. And, next week, I’m honored to be meeting IAPP’s members here in Chicago at the Practical Privacy Series. On June 7, I’ll be speaking on a panel presenting in the financial services track. This may be one…
How transparent do you need to be? Find out at the next Social Media Club Chicago event. Get tickets right here or check out the official site: SMC Chicago Discusses Transparency and Social Media. Here’s the invitation . . . Join Social Media Club Chicago as we investigate the challenges of regulations and disclosure at…
Happy Memorial Day weekend! If you’re like me, with three days off, there’s always a smidge of time to squeeze in a project. Whether it’s baking a batch of decadent brownies with 20 ounces of chocolate, tossing up an arugula and strawberry salad, power washing your patio, taking the family to see Men in Black…
Thanks so much to MJ Tam and ChicagonistaLive for producing this BarbWired segment. In this episode, I talk about TourWrist, ThumbTack.com and Social Media Club Chicago’s next event on June.
Over the weekend, I attended my fifth SOBCon, the successful online business conference. With only 144 people in the room, the two day conference is about as transformative as it gets. To see what I mean, you’ll find links to prior SOBCon coverage at the end of this post. Were you at SOBCon 2012, too?…
“Design is not just what it looks like and feels like. Design is how it works.” Steve Jobs What do you design? Communications, marketing, interiors, cuisine? Recently, I had the opportunity to be in the company of many who call design their profession. Thanks to the presenters for the comp ticket – and the opportunity…
Inspired by the opening of The Avengers today, today I’m challenging you to be a Superhero. You don’t have to wear a cape, fly through the air or leap tall buildings in a single bound to be a Superhero. Just use your super powers. How do you define a Superhero? 8 Superhero Super Powers that…
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