On April 17, West Suburban Philanthropic Network [WSPN] presents “The Nonprofit Development Professionals Guide to Creating a Social Media Plan.” I am honored to be the presenter. If you’re in nonprofit development and you work in the Chicago area, it would be great to have your voice in our community presentation. And, if you’re looking…
Coming up on March 21 from 6:00-8:00 p.m at Catalyst Ranch., Social Media Club Chicago is hosting an event that will be interesting to anyone who wants to know how to grow a community around a cause. Promising to be an inspiring, and informative event, here are the details from Social Media Club Chicago. The…
Three out of four marketing and PR workshops for IAPD IPRA went well: lots of space, time and room for conversation. When I saw the room for my Social Media Sampler presentation, I got a bit concerned. Fifteen minutes before I was set to start, it was already almost full. When the crowd started spilling…
Next week, I’m honored to present four programs at the IAPD/IPRA [Illinois Association of Park Districts – Illinois Park and Recreation Association conference]. Thanks so much to Jessica Alexenko of the Lisle Park District for booking me to speak at two workshops and two breakout sessions. We started talking about the conference almost a year…
Leave it to Chris Brogan to write what I’ve been thinking about. In his post, Grow Bigger Ears in 10 Minutes, Chris walks you through a process for listening to conversations online. You need to do this. It takes a surprisingly short amount of time to tune into online conversations – using Chris’ system. And,…
It sounds strange, but sometimes I forget that I’m a photographer. A photographer who is published, sells images and truly loves making pictures. Giving strategic marketing advice, crafting news releases and coaching clients is different than being the one capturing images, but it’s how I usually position myself and my Chicago area strategic…
Today is Blog Action Day. Almost 9,600 bloggers with over 10 million readers will take over the Internet to talk about one topic: poverty. Blog Action Day 2007’s topic? The environment – last year I wrote about why you need environmental PR. Blog Action Day 2008’s site lists all the posts about poverty. …
Today is Blog Action Day. Almost 9,600 bloggers with over 10 million readers will take over the Internet to talk about one topic: poverty. Blog Action Day 2007’s topic? The environment – last year I wrote about why you need environmental PR. Blog Action Day 2008’s site lists all the posts about poverty. …
The gist of the call that got me into a part-time faculty position at the Academy for Nonprofit Excellence went something like this . . . The assigned instructor moved out of state. In three weeks, class starts. There is no set curriculum. You need to come up with 16 hours of teaching material for…
Welcome to July! Where will your adventures take you this month? Going on vacation, to the fireworks, to a parade, to the beach, to a conference? Will I see you at BlogHer ’08 in San Francisco? Check out the list of BlogHer ’08 attendees. I had so much fun volunteering as live blogger and microphone…
Does your website need refreshing? Are you attracting all the traffic you want? Does your intent match your results? Every website needs a refresh now and then. In this article by Barbara Rozgonyi, you’ll discover 20 tactics you can use to revitalize your website. Get hot, fresh and free blogging, marketing and PR articles delivered…
In researching a charity for the Friday PSA, I found the PSA Research Center, a site managed by Goodwill Communications. I grabbed the banner ad from the company’s site, which is a valuable creative and marketing resource both for non-profits and companies who want to partner with them. Have a charity you’d like to see featured…
A string of questions about email systems recently caught my attention. Because I find myself wanting to answer every one, I’m consolidating my thoughts into this reference post. For awhile now, I’ve been wanting to share the benefits of using AWeber. As a customer for over a year and an affiliate [yes, this post contains affiliate…
Today I completed my first marketing execution class at our local college. The topic: branding for non-profits. This is the first of four courses. It was good to hear that four people referred me as the instructor of choice. How’s that for branding and word-of-mouth? Because I designed this to be a student-drive course, I…
Tomorrow I’m going back to school at the front of a college class. I’ll be teaching a 300 level marketing execution class for non-profits in The Academy for Excellence at College of DuPage. When the scheduled instructor moved out of state, I got a call to step in a few weeks before the class started….
Here’s the latest ezine article . . . Subscribe to My Ezine Articles The PSA: How to Get Thousands of Dollars in Radio and TV air time for nothing by Barbara Rozgonyi, founder of CoryWest Media To request permission to reproduce or republish this article, contact connect AT corywestmedia DOT com. When you partner with…
Here’s the latest MTN News Ezine Article, written by Barbara Rozgonyi and published by CoryWest Media . . . Subscribe to My Ezine Articles Recycling PR: 30 Ways to Repurpose/Reincarnate/Reuse Product Information, Marketing and Publicity Articles Find out how to reduce your writing workload when you read this week’s article that gives you 30 ways to…
Update 6/14/07 Click on the image above to see the email from Google Alerts for Barbara Rozgonyi telling me about this article. FYI, the date stamp is 17:22:18 – about 3 hours after I wrote the post. Pinging Technorati definitely helps. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ Here’s the latest MTN News Ezine Article, written by Barbara Rozgonyi and published by CoryWest…
This article went out to our MTN News ezine subscribers today . . . Reality Show PR: Marketing with Case Studies Take your prospects behind the scenes with client case studies: all ready and made for marketing by Barbara Rozgonyi, founder of CoryWest Media and Public Relations Expert When clients want to know what you do,…
You can use Newsvine to not only read the news, but to make the news, post articles, gather your own community and more. Evergreen, the relaunch, is discussed in a bit more detail at the Newsvine blog. Thanks to the folks at Newsvine for the following email update. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ A Much Smarter Front Page What…
In the inner Internet circles, The System Seminar [affiliate link] has a reputation for providing pure content, a professional environment and bleeding edge techniques. All that’s true, but the approachability and friendliness of every one I met, including the speakers, surprised me. Ego was absent – the only time people talked about how well they…
Convio, a company I found out about from a friend who’s a non-profit marketing director, recently released The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study. Although the study’s results are based on Convio’s non-profit client results, many of the suggestions and findings apply to for profit online marketing as well. Here’s the introduction . . ….
Whether you’re a donor or a charity, you’ll be interested in the latest report from Charity Navigator, a leading independent evaluator of charities. While this report focuses on how much and how charities invest and make from special events, it doesn’t cover the payback for the sponsors, both individuals and companies. Having written more than a few sponsorship packages for non-profit special…
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