On a quest to find out what’s working right now with public relations and social media, we’re contacting companies we’d like to know more about. First up is Grasshopper. Earlier this month, we published “Dissecting Grasshopper.com’s Chocolate Delivery to 5,000 Influentials.” Here’s a clip: 25,000 grasshoppers landed in 5,000 influential […]
Social Media
226 posts
“You were one of the first people on twitter,” a friend said as they introduced me to someone new at a party over the Memorial Day weekend. I replied: “Well not really.” “Yes, you were.” So, I looked it up. The date I set up my twitter account: Friday March […]
Wondering what it’s like to go to a Social Media Club Chicago event? Watch this 126 second video to find out. Thanks to Big Teeth Productions for producing the video and for writing this event recap post. smc chicago april the teeth were there . . . were you? Want […]
25,000 grasshoppers landed in 5,000 influential places this week, including here at Wired PR Works. Thanks to grasshopper.com for the crunchy critters and the all-around PR success story example that we’re dissecting here today. Where was/is the press release? Did they need one? No, but a follow up with results […]
25,000 grasshoppers landed in 5,000 influential places this week, including here at Wired PR Works. Thanks to grasshopper.com for the crunchy critters and the all-around PR success story example that we’re dissecting here today. Where was/is the press release? Did they need one? No, but a follow up with results […]
Let’s take inventory, okay? Get out a sheet of paper. Make three columns. Label one “group,” a second “connected” and the third “disconnected.” Connected means plugged in online via twitter, Facebook and Linked, etc. Disconnected means analog or email only. Now, list all of your groups in three categories: business, […]
Prelude written on May 1, originally titled “SOBCon09 takeaways” Reader One: Uh, wait a minute – doesn’t SOBCon09 start today? Me: Yep, it does. Reader Two: Then, uh, what’s up with this post called “SOBCon09 takeaways”? Reader Three: How can you takeaway before you even get start? Reader Four: Wait […]
Lightly edited notes from SOBcon09 – presentation by The Image Studios by founder, Kali Evans-Raoul. The importance of presence – so clients can be seen, heard and understood. Using yourself to grow your business. Performance – 10% Image – 60% Exposure – 30% Performance only gets you into the game, […]
Presentation notes by David Bullock on his Barack 2.0 project with Brent Leary. In June 2008, they decided to start tracking Barack Obama on social media. They used Snag-it to capture to 1100 artifacts from the campaign. Then, they took the ideas and put them on the blog – […]
I’m at SOBCon taking and sharing notes from presentations. Here’s the first from Chris Brogan and Julien Smith who talked about their new book, Trust Agents Notes lightly edited. Make your own game – stop playing by other people’s rules Be inventing your own. Constantly. Examples: Perez Hilton and Tim […]
English