Marketing
Bill Adee, Editor, Digital Media at Chicago Tribune presented the Making Media Connections 2009 keynote on behalf of @coloneltribune, who represents the Chicago Tribune on social media sites like twitter and Facebook. I spoke immediately afterwards on the Social Media: Tools or Toys panel. Intending to cover Bill’s session on […]
Today I made it off the waiting list and on to the registered attendee roster for BlogHer 09! Click on the image – that’s me on the left. If you know me, you know I like to be honest. So, when I looked back at my first BlogHer09 post, published […]
Update: The viddler embed code played in the post on preview mode, but went directly to viddler in publish mode. Go directly to the video of Liz Strauss answering Chris Brogan’s question about product development. Liz Strauss closed SOBCon09 with a talk that seemed simple on the surface, but in […]
Presentation notes by David Bullock on his Barack 2.0 project with Brent Leary. In June 2008, they decided to start tracking Barack Obama on social media. They used Snag-it to capture to 1100 artifacts from the campaign. Then, they took the ideas and put them on the blog – […]
Lightly edited notes taken at SOBCon09 from Brian Clark’s presentation. Brian says his presentation “Power Positioning: From Personal Branding to Online Assets” is all about telling a story that accomplishes your goals [yay! storytelling!] What is Positioning? “Your Winning Difference” It’s that you’re unique in a way that no one […]
A reader writes: We’re an eco-friendly baby products company. How can we use social media? We plan to start a blog, but do you have any other ideas? Answer: [Have a question you’d like answered? Email connectATcorywestmedia.com with Question for Wired PR Works in the subject line.] Starting a blog […]
Polarity has it’s place. It grounds both ends. Such is the case with social media. Where are you on the sliding social media marketing scale? Which seat would sit in on this fictitious social media panel? Puritan Moderate Liberal Aggressor Twitter DMs N-E-V-E-R Accepting Send them over Is there […]
Whenever someone holds up their flip video camera at an event, I usually show off my Canon SI5 [now upgraded to a Canon Powershot SX10IS 10MP Digital Camera with 20x Wide Angle Optical Image Stabilized Zoom]. So many people have asked me about my camera that I decided to write […]
Okay, I’ll admit up front that this might sound a bit self serving, and it is because it’s about me. But, I’m only showing you what can happen so that you can see where you might be in 10 months if you start a social media optimization plan today. I […]