Talking about online marketing and public relations is one of my passions. Every chance I get, I share my knowledge. Thanks to Dr. Pauline Wallin for selecting me as her online virtual publicity expert in her upcoming “Marketing with Authority” distance learning course. Find out how Pauline promotes her programs […]
Marketing Blog
64 posts
Problem: You have a fabulous presentation, but the only people who ever see it sit in your audience Solution: Upload your presentation with or without audio to Slideshare and reach the world – along with more than a few new prospects Disclaimer: I have yet to personally produce a Slideshare […]
Routing customers through a sales process is a necessity – the more clear the direction to their desired destination, the better the probability that they will see your ad, find you in a search, click on a link and then find a match. Landing pages welcome visitors and let them […]
It’s the first Monday of 2008. If you worked out at a gym today, you didn’t need a calendar to tell you that it’s time to start seriously sweating. After my morning workout at our overcrowded gym, I came back to the office refreshed and ready to go over the […]
In a few hours, 2007 will be history. December 31, 2007 will be the day I remember as the New Year’s Eve the Christmas tree came crashing down. This morning I woke up to crash . . . tinkle . . crush – was that the recycling truck or something […]
When I talk about blogging, I get asked lots of questions like . . . Why do you blog? Doesn’t that take lots of time? Who reads it [i.e., who needs it?] What’s the point? How much money do you make? Is it really worth it? What do bloggers do […]
Thanks to my readers for the motivation to keep publishing! Here’s the press release announcing our 300th post. News for Business, Community, Lifestyle and Work at Home Editors from CoryWest Media, LLC PR Blogger Publishes 300 New Marketing-PR Articles Offers Free Always-On PR Resources to Global Readers Press Contact: […]
Want to advertise, but don’t have an ad budget? Or, you do have an ad budget, but want a free month’s worth of testing? USA TODAY wants your blog in their Blogger & Podcaster Guide. Here’s what your ad will look like. This screen shot is from the business page. […]
In checking my blog stats today, I found eight incoming links from KeywordSpy [affiliate link]. While it’s flattering that someone, make that anyone, would want to know what keywords I’m bidding on, at first it was a bit unnerving. Who would want to know how I advertise? Whoever you are, […]
When you thank someone, you recognize them for the goodness they bring to your business or your life. When you publicly thank partners, vendors, employees – and of course, clients, your create publicity opportunities for both sides. Start at the first point of contact One dreary day I strolled into […]
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