There’s a huge market for podcasting, but how can podcasters grow their audience with so much competition? With 43 million episodes to download, engaging with listeners is more important than ever. And, podcasts are growing – fast. According to The Infinite Dial report, 75% of Americans are familiar with podcasting and 55% have listened to…
Are you a podcaster or a podcast advertiser looking for podcasting marketing insights? MRC Data recently launched the first-ever Podcast 360 report, an in-depth look at consumers’ behaviors, attitudes and preferences for engaging with podcasts, as well as other audio content such as music, radio and audiobooks. Collected via online surveys in February and March…
What’s working in global PR and media relations right now? For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.” Access your copy here. Note: all graphics via the report. Cision named this blog to its top 50 PR and top 50 Marketing and PR blogs. Conducted…
What’s working in global PR and media relations right now? For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.” Access your copy here. Note: all graphics via the report. Cision named this blog to its top 50 PR and top 50 Marketing and PR blogs. Conducted…
As more and more events shift online from a live format, a presenter’s technology becomes a major player in meeting success. Recently awarded the Certified Virtual Presenter certification by eSpeakers, Barbara Rozgonyi is a consultant, author, and speaker who began presenting virtual keynotes, webinars, and online learning courses in 2005. Barbara Rozgonyi is now an…
Barbara Rozgonyi will present podcast marketing and PR strategies for podcasts and podcasters at Podfest Global. Podfest Global kicks off with a preview week February 22-26 that also includes Vidfest Global. The main Podfest Global event runs March 1-5. For more information and to register, visit https://podfestglobal.online/ Note from Barbara: Use code GrowingSocial to get a…
How do you package your brand marketing content to go from being invisible to rising up an expert? First, you need to have a message and then you need to market it. Let’s explore how to go from invisible to expert with a WIRED content marketing framework. How do you package your brand marketing content to…
25 Zoom Webinar Video Streaming Tips How can you up your zoom game? As a certified virtual presenter, it’s my job to be at my best, but there’s always room to improve. Here are 25 Zoom webinar video streaming tips to help you take your zoom game to the next level. 1. Wardrobe: Dress up…
Wondering how to navigate the fast-paced world of social media without getting lost to your competition? The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Tailored to fit sales teams, CMO leadership retreats, association education and online learning upskilling, the first version of this course was…
Sometimes you have to start fresh. There’s never been a better time to rethink, reframe refocus. Thanks to Zachary Alexander, of Subscription Maker podcast, for having me on as a podcast guest. Listen in. Here’s a preview . . . Today we are talking with Barbara Rozgonyi. Barbara is a PR thought leader, keynote speaker, and…
Who loves video games? Way, way, way back in 2006 I wrote about how we got the Nintendo Wii in eight minutes. And, every summer my family talks about what’s next at E3. But, 2020 is different. This year, like most every other event, #IGNSummerOfGaming is going all digital. One 2020 upgrade: attendees can post…
It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine. People are listening, especially for good news. So let’s get more out there! Thanks to my friend,…
Could this be the worst marketing mistake I ever made? The Day I Wanted to Resign – from Everything Online Well, you had the best intentions. When you make a mistake, you’re supposed to look back at why it happened. Right? For example, when I got a ticket because I was singing and thinking about…
AHA! Ask Her Anything with Barbara Rozgonyi What’s on your mind?Ask me anything about branding, marketing, PR, social media, pets, chocolate – or life. 🙂 Tentative Topics5/5 Zooming in5/12 Leading on LinkedIn5/19 Attracting Attention5/26 Thought Leadership 101TimeMay 5, 2020 02:00 PMMay 12, 2020 02:00 PMMay 19, 2020 02:00 PMMay 26, 2020 02:00 PM Register here
One of the fun things about being a creative is, well, you get to be creative! But, what works – and why? What if you had data – actual numbers!! – that mapped out the best possible creative solutions? Thanks to Dan Pantelo, CEO of Marpipe for taking us behind the scenes for a look…
Marketers love storytelling. I know. I’ve presented all kinds of storytelling programs, including digital marketing and storytelling. Yet, is storytelling the right way to build brands – and even tell stories? Are the 4Ps ready for a makeover? Is it time to update the marketing customer experience design approach? What happens when we build brands…
2020 Influence: How Corporate Communicators Can Rethink, Reframe & Refocus on Results Right Now 2020 Influencer Marketing Speaker: Barbara Rozgonyi, CEO CoryWest Media LLC Influencer marketing is hot, hot, hot. But, influence is something that goes way beyond selling tons stuff of on Instagram. Today, every message is influential, or not. How can we, as…
Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network, and be the person your target companies, but don’t think you have the skills to tune up with a 2023 Ultimate LinkedIn Profile Makeover? Designed in 4D by Barbara Rozgonyi, your LinkedIn success guide. 2023 Ultimate LinkedIn Profile Makeovers…
What is the High Point Market? The High Point Market (formerly the International Home Furnishings Market and the Southern Furniture Market), held in High Point, North Carolina, is the largest home furnishings industry trade show in the world, with over 10 million square feet (1 km²) by roughly 2000 exhibitors throughout about 180 buildings. source: wikipedia High Point Furniture Market Have…
Are e-scooters eco-friendly? Thanks to VeoRide for sharing this recent news about their latest durability and sustainability breakthrough that increases the average e-scooter lifespan – five times over. Today, most shared scooters are made of aluminum alloy or stainless steel. By leveraging innovative, proprietary production technology, VeoRide builds its e-scooters with magnesium alloy. VeoRide E-Scooter…
A new FTC advertising disclosures document and video gives online influencers guidance on how to ensure consumers are aware of advertising relationships. Full disclosure: The following information is directly from the FTC. Thanks to the FTC for sending us this information via a news release. As a brand influencer, I appreciate knowing when and how…
For those of you who are thinking of taking the “Disrupting the Portrait” class at Apple Store – here’s my review, in short; DO IT!!! For a while now, I’ve been fascinated by portraits. I took a portrait lighting class here in Charlotte and then went on a photo walk with a mirrorless camera –…
Happy #WorldPhotographyDay! Photography innovation goes way, way back. Thanks to National Inventors Hall of Fame for submitting this historical news. The ease in which we take photos and capture memories each day is a small wonder often taken for granted. Three Photography Innovators The history behind photography is one layered with contributions from several innovators over time. Three of…
Happy #WorldPhotographyDay! Who else loves taking pictures in National Parks? Here’s a recent pic from a trip to the Blue Ridge Parkway. Now you can share your pics and enter two contests when you #FindYourPark. Thanks to National Park Foundation for submitting this information. National Park Foundation Photo Guide One of the ways that the National…
Are you looking for a digital marketing and storytelling speaker? You’re in the right place!
English