Three out of four marketing and PR workshops for IAPD IPRA went well: lots of space, time and room for conversation. When I saw the room for my Social Media Sampler presentation, I got a bit concerned. Fifteen minutes before I was set to start, it was already almost full. […]
Yearly Archives: 2010
Who’s who on the Web? Forbes recently released its fourth annual 25 top Web Celebs. To be a contender, you had to meet this criteria . . . Each candidate was ranked in four areas: Web references as calculated by Google, traffic ranking of their home page as calculated by […]
Adding another layer of personalization, LinkedIn now lets you present your profile in the order that best represents you and your profile. Customizing your profile’s section ordering is quick and easy. You will notice that the headers of each of the sections on your “Edit Profile” page now have handles […]
Looking to add some PR blogs to your reader? Check out this list. Matthew Watson recently updated the World’s Top 100 PR blogs list. Here’s how Matthew came up with his list . . . The list is by no means perfect since it only features blogs on the AdAge […]
Today’s guest post comes from Ernest Nicastro, a direct marketing consultant, copywriter and lead-generation specialist who heads up Positive Response, an award-winning marketing firm based in Dublin, Ohio. We’re members of the same mastermind group. When I asked if anyone wanted to be a guest author, I was delighted to […]
I’ve been searching So long To find an answer Now I know my life has meaning Chicago What if your search engine asked: Did you find every thing that you were looking for? Of course, there’s no need to do that. Why? We’re in constant search mode. Do you agree? […]
Want to know how marketers really feel about social media? Check out these statistics from Alterian’s seventh annual social media marketing survey. – 70% work with 3 or more suppliers to accommodate marketing services such as digital marketing, database marketing, data hygiene, creative & brand, strategy, web analytics etc. – […]
So, where is all this digital stuff going? Edelman’s Digital team gives us a preview of their opinion of what’s to come in their recently released white paper, Digital Visions: Ten Ideas for the New Decade. The bigger opportunity for clients, we believe, is to identify the global societal and […]
Next week, I’m honored to present four programs at the IAPD/IPRA [Illinois Association of Park Districts – Illinois Park and Recreation Association conference]. Thanks so much to Jessica Alexenko of the Lisle Park District for booking me to speak at two workshops and two breakout sessions. We started talking about […]
How do you handle negativity, privacy, branding, security on Facebook? Thanks to a reader who asked these questions about Facebook and their business. Have IRL [in real life] questions you need answered? Leave them in the comment box, text 630.207.7530 or email corywestmedia @gmail.com. 1. How do we manage negative […]