Coming up on October 30 in Lombard, Illinois . . . here’s a press release about an event that’s expected to draw over 500 people and 50 exhibitors. Need a business to business social networking or social media marketing strategies speaker? We released new about the expo via PRWeb. Social […]
community public relations
Let’s take inventory, okay? Get out a sheet of paper. Make three columns. Label one “group,” a second “connected” and the third “disconnected.” Connected means plugged in online via twitter, Facebook and Linked, etc. Disconnected means analog or email only. Now, list all of your groups in three categories: business, […]
How do you commune with your community? Recently, a client asked how we develop our social media marketing strategies. Our approach is based upon our Marketing Transformations Process, a 10-step program that results in an accelerated marketing plan. Today, I’m sharing an outline with you to get your input. While […]
It’s almost unbelievable – only 81 out of the Fortune 500 companies have public-facing corporate blogs. Is it me or does 16% sound impossibly low? This stat is a key finding of a new research study, “The Fortune 500 and Blogging: Slow and Steady” conducted by Dr. Nora Ganim Barnes, […]
Ever go to an event, have a fantastic time and wish you could keep the experience going? When you move the experience online, the event takes on an afterlife of its own. Community PR Strategies: 9 Ways to Keep Events Alive Online – Even After They’re Over 1. Assign a […]
Leave it to Chris Brogan to write what I’ve been thinking about. In his post, Grow Bigger Ears in 10 Minutes, Chris walks you through a process for listening to conversations online. You need to do this. It takes a surprisingly short amount of time to tune into online conversations […]
A few days ago I spoke to a group that started programming early in the morning. Although I wasn’t on until 9:45 I decided to get there early to hear the first speaker talk about communications. Our preliminary exercise required that we introduce the person to our right. The person […]
How do you feel about rejection? “Rejection is the absence of meaningful love.” Charles Solomon, author “Actors search for rejection. If they don’t get it they reject themselves.” Charlie Chaplin “I think all great innovations are built on rejections.” Louis Ferdinand Celine, French writer and physicist 1894-1961 “I take rejection […]
Notes from Community Media Workshop’s 2008 Making Media Connections conference panel: Butts in Seats-How to Turn People Out: the Secret Ingredients. This post is one in a series of four; browse the Making Media Connections 2008 category. Were you at the conference? Let us know about your links or leave […]
Google Beth. Look for Beth’s blog. Got it? Right now it’s the number one result for Beth – out of 65,300,000 results. Beth AKA Beth Kanter, was in some of the same sessions I was at BlogHer last summer. At the time, I remember her as a stand out for […]