Looking for a top-ranked marketing creativity and innovation speaker? “Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” Inc.com Inspire your audience to take success action steps while they’re still in the room. Barbara Rozgonyi leads CoryWest Media. A […]
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Challenge: Differentiating You and What You Do Solution: Promote ALL of YOU, including your social network Read: 33 Ways to Get Social Networking to Work for You Time: < 3 minutes to read Action: Choose top 2 or 3 to implement Inspiration: Chris Brogan’s post “Will Companies Value Your Personal […]
It happens. Sometimes I can be overly friendly. I love meeting people and finding out what they do. Reality hit me recently in the face at a conference lunch: I don’t need to know everybody and they don’t need to know me. Here’s how it happened . . . A […]
Liz Strauss is hosting a big event this weekend in Chicago called SOBCon – Biz School for Bloggers. For a few weeks now, the attendees have been talking to each other on twitter, updating statuses on the event wiki, checking out the event’s Facebook site and commenting back and forth […]
Did you know you have money that’s hidden somewhere and could be working for you? That’s the kind of headline that either pulls you in or turns you off. But, it’s true. You do have more money than you think you do. I know that for a fact. Every year […]
“If you’re not in sales, you should be. Your persistence is impressive.” one of my many messages to someone I met at a networking event. It took a collective 21 emails to schedule a phone conversation. How easily do you give up on networking follow up? If you’re like me, […]
Monday means Marketing Sherpa. Today’s Marketing Sherpa PR Interview features Peter Shankman and his new site/service called “If I Can Help a Reporter Out, I Will.” The founder of The Geek Factory Inc., Peter also wrote the book, “Can we do that? Outrageous PR Stunts That Work and Why Your […]
One way to make a name for yourself is to rank your peers. Kudos to Brendan Cooper for his evolution of the PR Friendly Index. This month, Wired PR Works comes in at 61/100. To see how the top 100 PR sites stack up in terms of Brendan’s new […]
One of our most successful PR campaigns was written by our client’s patrons. We asked them to write love letters. With the writing prompt: “Why I Love My Library” and red heart-shaped notes, patrons of all ages penned their own love story. Then, they were free to post their note […]
At this time in 2007, it’s safe to say most of us had no friends on Facebook. Now we do. But for how long? What place in the crowded social networking space will emerge as the top contender in 2008? How many profiles, posts, uploads, updates, MySpace friend requests, LinkedIn […]