Convio, a company I found out about from a friend who’s a non-profit marketing director, recently released The Online Marketing (eCRM) Nonprofit Benchmark Index™ Study. Although the study’s results are based on Convio’s non-profit client results, many of the suggestions and findings apply to for profit online marketing as well. Here’s […]
Charity
18 posts
Whether you’re a donor or a charity, you’ll be interested in the latest report from Charity Navigator, a leading independent evaluator of charities. While this report focuses on how much and how charities invest and make from special events, it doesn’t cover the payback for the sponsors, both individuals and companies. Having written more than […]
Today’s news release is an invitation for non-profits. It’s here for us to track results and to show you an example of an event release in an email format . . . Subject Line: Non-Profit Marketing Success Roundtable News from Graphix Products for Business, Community, Non-Profit and Religion Editors Graphix […]
Church Marketing Sucks, the place to go to check into what’s happening [and not happening] in church marketing, comments on messaging to the pews in a post called, “Your church sponsored by Crest White Strips.” Presenting statistics that support selective strategic partnerships, it’s an overall look into how businesses, political […]
Today I met with a large and established non-profit agency who wants to raise their donor awareness profile. Of course I suggested blogging as a way to blast open online communications. Here’s a non-profit blogging, podcasting and social media resource site for those who want to get going and posting. […]
It will always be the first Saturday in November. "It" is Sleep Out Saturday, a county-wide effort to raise funds and awareness for Bridge Communities – DuPage county’s oldest and largest provider of transitional housing for homeless famlies. Visit our online Sleep Out Saturday media guide for more event information. […]
11.26.07 Update Thoughts and prayers are with the Drury family on their loss. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ It wasn’t so long ago that Chicagoans who entered 7 on their remote control got the honor of watching John Drury deliver their evening news. On September 18, the White Sox dedicated the game to John […]
What are you doing the night of November 4? If you live in DuPage County, one of the wealthiest counties in Illinois, you may be sleeping in a car, a cardboard box or a tent – even if you’re not homeless. Judging from the enthusiastic support Bridge Communities received at […]
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