My good friend Jenny Hamby aka The Seminar Marketing Pro for some of the biggest names in the business, says "Three of the top questions I hear from seminar leaders and promoters– new and experienced alike – are:
- “How do I reach more people without spending more on marketing?”
- “How do I promote my event using social media?”
- “How do I stand out when there are so many experts to choose from?”
Sound familiar? Here's your invitation to join me and Jenny for a fast-paced seminar marketing starter training course.
“Get W.I.R.E.D. for Seminar Marketing Success” is a new starter course in seminar marketing.
We're presenting live on October 25. After that, you may access the materials online.
Webinar and seminar marketers will be introduced to an easy system to build credibility, entice more prospects to register for events, and increase interest and awareness via social media and publicity – in any economy.
Seminar marketers will learn:
• What the W.I.R.E.D.* system is and how it helps you break through the clutter, increase visibility, raise influence and bring more people into the room
• How to strike the right balance between pure promotion and educational content
• How to find the reporters, editors and bloggers who can help spread word about your events
• Tips for boosting your credibility when communicating with professional and citizen journalists
• The right way to use social media to promote events and other offers without alienating followers
*Developed and copyrighted by Barbara Rozgonyi, the W.I.R.E.D. system in based on over 20 years of professional writing, corporate communications and marketing consulting experience.
Jenny Hamby is a copywriter and Certified Guerrilla Marketer who specializes in promoting seminars and other information products. She works primarily with speakers, consultants, coaches and experts who want to use information marketing to create new revenue streams and reach a wider audience. Her multi-channel marketing campaigns have netted response rates as high as 84 percent … on budgets as small as $125.
Since 1995, she has marketed a variety of seminars, books, videos and audiotapes on such diverse topics as financial services, inventory management, negotiations, Neurolinguistic Programming (NLP), trade show marketing, elder and disability law, behavior-based safety, Enterprise Resource Management, and Internet marketing. Familiar names on her roster of past and current clients include top speakers Jack Canfield and Mark Victor Hansen, Internet marketers Alex Mandossian, Guerrilla Marketing Coach Founder Mitch Meyerson, NLP experts Tim and Kris Hallbom, author and accelerated learning expert Bobbi DePorter, and T. Harv Eker, founder of personal development company Peak Potentials. Connect with Jenny on Linkedin, on Facebook.com/SeminarMarketingPro and on twitter @jennyhamby.
“Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” inc.com
One of America’s most passionate social media leaders, Barbara Rozgonyi teaches businesses how to communicate with responsive communities to focus attention, germinate leads and nurture relationships using social strategy, content marketing and digital PR.
As publisher of wiredPRworks.com, listed on Alltop and in AdAge’s Power 150, Barbara reports on ways to grow business, build brands, and connect communities. The founder of Chicago’s Social Media Club chapter, Barbara is a frequent keynote speaker, an accomplished corporate trainer, and an experienced educator who’s developed programs for colleges, associations, corporations and online communities like Office Depot’s Web Café, Ragan Communications and the International Social Media Association. An author with over 900 blog posts to her credit, Barbara contributed the LinkedIn chapter to “Success Secrets of the Social Media Marketing Superstars,” published by Entrepreneur Press in 2010. Named one of the top 30 PR twitter experts to follow by ereleases.com, Barbara’s digital brand is @wiredprworks, which also the name of her iPhone app. Connect with Barbara on LinkedIn, on Facebook.com/wiredprworks and on twitter @wiredprworks.
Register for “Get W.I.R.E.D. for Seminar Marketing Success” , a new starter course that teaches how to market seminars with social media.
Image: Barbara Rozgonyi, opening keynote @Midwest conference, copyright 2011 by Warren Svoboda for thesociallens.com.