PR Strategies: using acronyms as short-hand messaging

Want to help people remember something? Forming your message into an acronym catches attention and gets you noticed.

Possibilities for S-O-C-I-A-L:

S

subject, space, story, super

O

organize, open, opus, ostrich

C

content, create, cool, classic

I

intelligent, insight, investment, innuendo

A

act, action, American, all, art

L

learn, laugh, love, lamp chop

How have you used acronyms in your marketing and public relations?

 

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