ChicagonistaLive BarbWired Segment
Thanks so much to MJ Tam and ChicagonistaLive for producing this BarbWired segment. Here, I’m talking about a social media measurement tool call SocialBro. Do you use it?
Thanks so much to MJ Tam and ChicagonistaLive for producing this BarbWired segment. Here, I’m talking about a social media measurement tool call SocialBro. Do you use it?
For the 5th time in 7 days, I found myself in Chicago last Saturday. This time in the lobby of the Westin hotel in a seating area next to a chatty group anchored around a Harlequin Great Dane who probably spent Friday night in a king size bed all by himself. While waiting for my…
Question: What is the most difficult AND most effective social marketing tactic? a.) paying celebrities to tweet for you b.) designing a kick [insert word choice here] Facebook landing page c.) throwing an open bar event for 10,000 people with [insert talent choice] d.) engaging bloggers in a long-term relationship
They’re the connectors, the cheerleaders and the calendar operators who keep the character in communities. With a myriad of events, people, places and things represent, for a Chamber of Commerce branding and marketing is a multi-tasking adventure. Recently, I was asked how CoryWest Media develops our Chamber of Commerce social media marketing strategies. Here’s a…
“How many people here are comfortable with chaos?” That’s how Ken McCarthy kicked off his System Intensive 2007 tour. Creator of The System, Ken presented the first Internet marketing seminar ever in 1993. I was lucky enough to be in the intimate audience for Ken’s first tour stop in Chicago on Saturday. System Intensive 2007…
October is National Kitchen and Bath Month. On October 16, I’m honored to present a program called “Savvy Social Media for Kitchen and Bath Designers.” Presented by National Kitchen and Bath Association Chicago Midwest Chapter, the program will take place on October 16 at the Westwood Tavern in Schaumburg. If you’re a Chicago area kitchen and…
In researching a charity for the Friday PSA, I found the PSA Research Center, a site managed by Goodwill Communications. I grabbed the banner ad from the company’s site, which is a valuable creative and marketing resource both for non-profits and companies who want to partner with them. Have a charity you’d like to see featured…