In a new study, Experian Marketing services reveals the latest demographic trends about Millennials, the most diverse, informed and connected generation in the United States. Read more marketing to Millennials insights. “While the rest of adults see smartphones and the Internet as revolutionary, for Millennials, they’re just part of the natural order […]
Mobile
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Could you watch the Super Bowl, aka #SB48, without your iPhone, smartphone or tablet? For most people, the answer is no. “The majority (53%) of smartphone and tablet users surveyed felt that there would be some critical uses for their devices during the Super Bowl.” Source: SOASTA, a leader in cloud […]
Social media is the leading way the study subjects report finding out about causes – and in some cases, that information spurs further action like donating or volunteering. Above all, it sparks conversation about issues – and that’s good news for causes seeking greater visibility. Katya Andresen CSO and COO […]
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