When a friend asks for your secret recipe do you give it out? Thanks to my friend Jeannie Walters who asked for it [she’s now your friend, too – right? 🙂 ], I’m giving out the secret ingredient I use to not only measure web stats, but keywords and customers […]
Blogging
Planning to go to BlogWorld New Media Expo 2011 in Los Angeles? Reserve your BlogWorld pass now before prices go up. There’s a reason I’ve attended four BlogWorld conferences: this is the very best all-around event for anyone in the social media marketing industry. Why? Three reasons: content, connections and […]
Strolling through a garden center display, I stopped. How exciting, and unexpected, to see beautiful and shiny objects glinting in the garden. Captivated by the reflections and the unexpected shimmer, I momentarily forgot why I was there: to buy plants. This is the type of place that draws me to […]
Strolling through a garden center display, I stopped. How exciting, and unexpected, to see beautiful and shiny objects glinting in the garden. Captivated by the reflections and the unexpected shimmer, I momentarily forgot why I was there: to buy plants. This is the type of place that draws me to […]
In almost every presentation, I show a chart with survey results that prove blogger relations is the most effective social media marketing tactic. Then I ask this question: Who here is using blogger relations as a social media marketing tactic? Every time, almost no hands go up. That’s why when […]
Live in the Chicago area? Love celebrating? Interested in social media? Here’s an event for you. June 30 is Mashable Social Media Day. To celebrate, Digital Innovation Forum [DIF] is hosting a Blog Birthday Bash / Summer Social in Glen Ellyn, at the heart of DuPage County. RSVP for Mashable […]
From time to time, I share a client’s press release, this time about a live broadcast from our client’s studio. Here’s one that’s full of all kinds of fun angles. My great friends, MJ Tam, Doung Sheahan, Nancy Look and Beth Rosen will be broadcasting live from Drury Design Kitchen […]
Question: What is the most difficult AND most effective social marketing tactic? a.) paying celebrities to tweet for you b.) designing a kick [insert word choice here] Facebook landing page c.) throwing an open bar event for 10,000 people with [insert talent choice] d.) engaging bloggers in a long-term relationship
First, let me be completely up front about the fact that this my daughter, Phoebe. And, yes we’re both wearing wedding dresses. Well, dresses we would wear to weddings. After all, we are in the Gold Coast Room at the Drake and this is the eve of the Royal Wedding. […]
Wondering what went on at SOBCon? Let me tell you . . . this post is one of several in a series. Deciding who to sit with can affect your SOBCon outcome. Your table is your group. This year, I got really lucky. Two people left our table because it […]