Have you ever read a book that completely changed your life? It’s hard to estimate the effect David Meerman Scott’s work has had on my work. In 2007, David mentioned my fledgling blog wiredPRworks in his book, “The New Rules of Marketing and PR.” In a stroke of marketing brilliance, […]
PR
11 posts
What’s working in global PR and media relations right now? For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.” Access your copy here. Note: all graphics via the report. Cision named this blog to its top 50 PR and top 50 […]
What’s working in global PR and media relations right now? For answers, dive into Cision’s 2021 Global State of the Media Report, “The Go-To Source for Becoming Journalists’Go-To Source.” Access your copy here. Note: all graphics via the report. Cision named this blog to its top 50 PR and top 50 […]
How do you package your brand marketing content to go from being invisible to rising up an expert? First, you need to have a message and then you need to market it. Let’s explore how to go from invisible to expert with a WIRED content marketing framework. How do you package […]
Sometimes you have to start fresh. There’s never been a better time to rethink, reframe refocus. Thanks to Zachary Alexander, of Subscription Maker podcast, for having me on as a podcast guest. Listen in. Here’s a preview . . . Today we are talking with Barbara Rozgonyi. Barbara is a PR […]
It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. For businesses, organizations, and people, now is not the time to sit out in a PR quarantine. People are listening, especially for good news. So let’s get more out […]
This post is one in the #smwreporter series with coverage from Social Media Week Berlin. Thanks to Nokia for covering travel and expenses and for providing a 41 megapixel Nokia Lumia to capture amazing images. Disclosure: http://cmp.ly/6/RC5QuG. Thanks to Frederik Fischer, CEO of Tame, http://tame.it, for presenting an intriguing program […]
Today’s guest post is by Stacey Acevero, Social Media Community Manager at PR Web. Looking for a way to boost your social media and PR? We have the perfect tool to deepen your engagement with consumers and provide your online marketing with a creative spark. Skype can give your business […]
A first, a news release about a porch, led to ways to use storytelling as landscaping to plant PR. Disclosure: Hursthouse Landscape Architects and Contractors is a CoryWest Media marketing and public relations client. CMP.LY/4 View the release, Once Upon a Porch Project Wins Landscaping Gold Award in Glen Ellyn. […]
Wondering what’s bubbling up in our lab? Here’s the latest from our CoryWest Media client [disclosure] project portfolio. Today, we’re featuring Drury Design, a Glen Ellyn custom kitchen and bath design studio. Their releases were among the first we ran in our pioneering online newsroom. Way back in 2003, we […]
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