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Art of Marketing Highlights
Because I had a marketing mastermind group meeting to go to first, I missed the start of The Art of Marketing. I wanted to meet Keith Ferrazzi and ask him to sign the book we’re both in: Success Secrets of the Social Media Marketing Superstars. But, I missed his presentation. One of my friends thought…
Ezine Article | MTN News | Typing Press Releases: Traditional Versus New Formats
Every week, Marketing Transformations Network News [MTN News], get articles like this one . . . Now that I’m in the new rules of marketing and PR book, I’m transitioning out of the traditional approach that’s built on air time and ink. Sure, it’s great to have TV, radio and print coverage. But, why would…
Online Marketing: Blog Betters Web Site Traffic
It’s the first Monday of 2008. If you worked out at a gym today, you didn’t need a calendar to tell you that it’s time to start seriously sweating. After my morning workout at our overcrowded gym, I came back to the office refreshed and ready to go over the 2008 goals I typed out…
Perfecting Healthcare Marketing PR for ISHMPR
On October 22 and 23, ISHMPR will host its annual Fall Conference where attendees will learn what’s new in healthcare marketing, hear success stories, visit with exhibitors, and network with their peers all in the fun and unique setting of the Discovery Center at the world-famous Brookfield Zoo. The Pinnacle Awards dinner celebration will be…
Social Media Gets Bigger Budget Share
MarketingSherpa’s chart of the week shows that social media’s share of the online budget is now at 11%. According to MarketingSherpa’s Social Media Marketing Benchmark Survey, here’s how the budgets break out: 27% Website 21% Pay Per Click [PPC] 19% Email 11% Social Media 10% Search Engine Optimization [SEO] 6% Online Display Ads 6% Other…
Are e-scooters eco-friendly? Sustainability News
Are e-scooters eco-friendly? Thanks to VeoRide for sharing this recent news about their latest durability and sustainability breakthrough that increases the average e-scooter lifespan – five times over. Today, most shared scooters are made of aluminum alloy or stainless steel. By leveraging innovative, proprietary production technology, VeoRide builds its e-scooters with magnesium alloy. VeoRide E-Scooter…
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