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- Branding | PR | Social Media
Personal Branding and DNA
Gary Vaynerchuk is coming to Chicago tonight! I’ll be there. Because it’s Gary V Day in Chicago, I’m sharing this post from October 9, 2008 with 20 tips and a video. Enjoy! And…yes, I’ll be back with a report on what it’s like to meet Gary live. Thanks and congratulations to Kally Olexa for bringing…
- AI | Keynote Speaker | Marketing | PR | Speaking | Storytelling | Travel
Rooftops: Your Essential Reset in an AI-Driven World—Gaining Perspective for Leadership, Creativity, and Growth
In an era where AI algorithms process data at breakneck speeds, it’s all too easy to get lost in the daily grind. Bots excel at detecting patterns and optimizing efficiency, but they can’t touch the human spark: crafting meaning from the chaos. That’s where a simple shift in perspective—like gazing out from a rooftop—becomes a…
7 Steps to Integrating Social Media into a PR Campaign
Still sending out traditional news releases? If you’re looking for ways to raise visibility, generate traffic, grow business and build an online community, integrate social media into your PR efforts. Follow these seven steps to get started on conducting an effective public relations campaign to reach reporters, and the masses, using social media. Why the…
Future of Earned Media in 60 Minutes
Two minutes – that’s all 30 speakers [check out the list later in this post] got to answer one question about the future of media. I can’t wait to hear what these visionaries have to say. That’s why I’m inviting you to register for The Future of Media: Radical Integration. Presented by Cision, the virtual event…
Micah Baldwin on Building Online Influence WordCamp Chicago
Notes taken during Micah Baldwin’s WordCamp Chicago presentation. Read all of my WordCamp Chicago coverage on Wired PR Works or #wcchicago by @wiredprworks. Lightly edited – check out twitter for more #wcchicago coverage. Micah Baldwin started #followfriday on twitter. Here’s Micah’s presentation – along with my notes. You probably won’t be able to pick up…
Where PR Firms Can Find Lots of New Clients
Looking to grow business in new directions? Here’s some advice from today’s guest blogger, Brad Shorr. PR Firms Can Find New Clients with Digital Agency Partnerships The firm I work for is an Internet marketing agency. We specialize in things like search engine optimization and social media marketing. And, if you are a traditional PR…
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