Category Archives : Marketing


Snapchat Demonstrates the Value of Temporary Social Media 4

How much is Snapchat really worth? Who’s interested in temporary social media and ephemeral content marketing? Is it only teens? Back in April, MIT released its annual top 10 technology breakthroughs list. Temporary social media apps, like Snapchat, made the list. Messages that quickly self-destruct could enhance the privacy of online communication and make people […]

Networking in 3D for Meeting and Event Planners at MPI-CAC

Thanks to everyone who attended my Networking in 3D presentation for Meeting Professionals International Chicago Area Chapter during EdCon at the Chicago Marriott Naperville. Here’s what we covered . . . Networking in 3D for Meeting and Event Planners Workshop In this session, you’ll discover proven techniques to grow your network, build profitable partnerships, and […]



Twitter IPO Road Show 1

Twitter is on the road, promoting its IOP launch on November 7. Unlike Facebook’s, the Twitter IPO road show is more “nuts and bolts.” For most investors, Twitter’s IPO price doesn’t matter. Are you planning to buy Twitter stock? Here’s my take; thanks to WDBC public radio for the interview. Another social media company is […]

Meeting and Event Pros Engage to Excel at MPI-CAC EdCon 2013 on 11/14

Are you a meeting planner – or a meeting supplier – in the Chicago area who’s looking to learn, network and advance your business or career? Then, you won’t want to miss the Meeting Professional International Chicago Area Chapter [MPI-CAC] annual educational conference, called EdCon, on November 14. Disclosure: I serve on MPI-CAC’s MarComm committee […]