Wondering what it’s like to go to a Social Media Club Chicago event? Watch this 126 second video to find out. Thanks to Big Teeth Productions for producing the video and for writing this event recap post. smc chicago april the teeth were there . . . were you? Want […]
SOBCon09
Prelude written on May 1, originally titled “SOBCon09 takeaways” Reader One: Uh, wait a minute – doesn’t SOBCon09 start today? Me: Yep, it does. Reader Two: Then, uh, what’s up with this post called “SOBCon09 takeaways”? Reader Three: How can you takeaway before you even get start? Reader Four: Wait […]
Update: The viddler embed code played in the post on preview mode, but went directly to viddler in publish mode. Go directly to the video of Liz Strauss answering Chris Brogan’s question about product development. Liz Strauss closed SOBCon09 with a talk that seemed simple on the surface, but in […]
Lightly edited notes from SOBcon09 – presentation by The Image Studios by founder, Kali Evans-Raoul. The importance of presence – so clients can be seen, heard and understood. Using yourself to grow your business. Performance – 10% Image – 60% Exposure – 30% Performance only gets you into the game, […]
Presentation notes by David Bullock on his Barack 2.0 project with Brent Leary. In June 2008, they decided to start tracking Barack Obama on social media. They used Snag-it to capture to 1100 artifacts from the campaign. Then, they took the ideas and put them on the blog – […]
Lightly edited notes taken at SOBCon09 from Brian Clark’s presentation. Brian says his presentation “Power Positioning: From Personal Branding to Online Assets” is all about telling a story that accomplishes your goals [yay! storytelling!] What is Positioning? “Your Winning Difference” It’s that you’re unique in a way that no one […]
I’m at SOBCon taking and sharing notes from presentations. Here’s the first from Chris Brogan and Julien Smith who talked about their new book, Trust Agents Notes lightly edited. Make your own game – stop playing by other people’s rules Be inventing your own. Constantly. Examples: Perez Hilton and Tim […]