“I don’t mean to offend them. It’s just so obvious how much cooler and better the other Dairy Queen is.” 13 year old field marketing researcher How can two stores in the same franchise be so different? An innocuous trip for ice cream turned into a lesson in branding consistency. […]
Daily Archives: July 14, 2008
2 posts
Given the title “Wired PR Works,” you might think this blog is about marketing, social media and public relations? Not really, it’s mostly about RSS and search engines – at least that’s what Google says. How does Google review you and your site? What keywords does Google suggest you use? […]
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