Hey, where did you go this year? Before 2010 closes out – and that time is fast approaching – why not capture your personal 2010 review. Today I’m sharing my highlights: some accomplishments, a postcard and even a few wrong turns. Read More…
Monthly Archives: December 2010
2010 in Review: Right Moves and Wrong Turns
Social Media Predictions Preview 2011
It’s that time of year where predictions peer into the future. With 2011 only days away, here’s a quick glance at what’s to come for social media in 2011. How do you see social media advancing in 2011? Read More…
15 Event Promotion Ideas for a Blogger Book Launch
My Skechers Shape Ups arrived today. It’s neat; when you wear these shoes, you don’t walk–you sort of roll.
It’s an odd motion at first, but one that keeps you moving. That’s kind of how social media is, too. It may feel odd at first, but once you get moving you wonder how you managed to communicate before being connected to your friends online. Read More…
2011 Editorial Calendar Free Resource
We’re at the point in the year when we’re finalizing our client’s 2011 social media marketing PR plans. Knowing when an outlet plans to cover stories in their market makes it easy to block out possible placements. And, contacting reporters in advance means you’ll have less competition for publication. So, how do you know who’s writing about when?
Thanks to Cision, you have now access to something that many companies pay PR firms to search for: a comprehensive, and free, editorial calendar. Read More…
Public Relations Specialist Top Job in 2011
Good news for the PR industry: Best Careers 2011: Public Relations Specialist. As one of the 50 Best Careers of 2011, this should have strong growth over the next decade (Source: US News and World Reports ).
The secret is no longer: PR is a great career. Mix PR with social media and you get a stellar career? Maybe that’s the reason I get at least a request a week from people wanting to know how to get into the PR and social media business. Most of the time, they have no experience in either, but they’re intrigued by both. And, that’s okay. Would you like to know what I say to them? Read this post on how I got started in social media marketing and PR. Read More…
