Communicating with Creativity not C.R.A.P. with Beth Nyland on Growing Social Now with Barbara Rozgonyi

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. Along the way, we’ve collaborated on a variety of projects, met up for all kinds of drinks, and kept with a kind of synergetic sisterhood that only writers and creatives understand. I know you’ll not only enjoy this interview, you’ll change the way you communicate forever.

Growing Social Now Episode Summary

“Do you offer solutions? Stop it!” says Beth Nyland, the Corporate Poet & Cutter of C.R.A.P.

By refusing to be bland and boring, Beth’s experience proves that amazing results come from being creative and having fun. Listen in for ways to get creative when you communicate on social and IRL!!

Growing Social Now Episode Notes

Beth refuses bland and boring. She guides individuals and organizations to string words into stories that motivate people to think, believe, and take action. That’s how business gets done. With extensive experience in corporate communication and change management, she gets results through creativity, good questions, and active listening.

Beth is a communicator, leader, advisor, teacher, and illustrator. She founded her own agency, Spencer Grace, and co-produces the Story Mode program with her good friend Jill Pollack. Beth is also a daily practice junkie who takes on insane creative challenges, like writing a poem or drawing a picture every day for a year. Here’s one of Beth’s faves. Check out Beth Nyland’s online art gallery.

Connect with Beth Nyland . . . 

Spencer Grace and Story Mode

Beth Nyland on LinkedIn

Beth Nyland on Instagram

Beth Nyland on Twitter

How did they meet? 

Barbara stepped in for Beth as an internal communications consultant at Sears to manage projects for 300,000 associates and the executive team.

About Growing Social Now

Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. Tune into smart insights, cool tips, and lots of laughs.

About Barbara Rozgonyi

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Named after Barbara’s mother and grandmother, CoryWest Media inspires innovation as it fuels growth. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006. An early social media advocate, Barbara founded Social Media Club Chicago in 2008. Her podcast, Growing Social Now, launched in 2021. She serves on the National Speaker Association Carolinas Chapter’s board of directors as Vice President of Marketing and lives in Charlotte, North Carolina right between the Blue Ridge Mountains and the Atlantic ocean.


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