Public Service Announcement

Passing the Light

Read this post. Watch this video. You could save a life. It’s Suicide Prevention Awareness Week. Over the weekend, we lost one of social media’s brightest stars. Emotions range from confusion, frustration, sadness, shock and disbelief. Although I greatly admired Trey as a fellow Social Media Club chapter leader, I […]

Power of Word of Mouth, Paid Media & the PSA | Making Media Connections Notes

Notes from Community Media Workshop’s 2008 Making Media Connections conference panel: Power of Word of Mouth, Paid Media and the PSA. A PSA is a public service announcement or free air time on major media that’s given to non-profits. This post is one in a series of four; browse the […]

Friday PSA | Pink for October | National Breast Cancer Awareness Month

Update 10.17.07 – See the list of 670 sites going Pink for October  Every Friday, Wired PR Works features a charity with a complimentary Public Service Announcement post. Because October is National Breast Cancer Awareness Month, I’m joining in with Pink for October , an online grassroots cooperative dedicated to […]