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Posts tagged: Google+

Google+ Business Branding in 3D July 21 DIF at IIT

Two weeks ago today Google+ launched. Like most new tools, it’s a lot easier to figure out how it works when you ask other people how they use it.

That’s why we’re bringing Google+ alive in 3D at the next Digital Innovation Forum next Thursday at IIT/SAT in Wheaton.

Do you need a Google+ invitation? Leave a comment with your gmail address and it will be on its way.

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25 Thoughts re: Google+

 

 

I could keep going, but I’m stopping at 25 – for now. Thanks to Chris Brogan for the suggestion to blog about what you think about Google+.  Go here if you need a Google+ invitation, or would like to see what Google+ looks like.

How about you – how do you see Google+ so far?

25 Thoughts for Marketing and PR Folks RE: Google+

1. Google+ is forcing me to get organized and to form circles, which can only help me manage my time and relationships better.

2. No more saying I like everybody and being wishy-washy about who I care about and why.

3. Google+ is a targeted bullseye place that enables you to reach, listen and connect in a very precise, almost surgical way.

4. Google+ is, well part of Google, so search must be built in, right? That’s a Facebook duller if there ever was one.

5. Facebook – duller? My take from my teens is that Facebook is boring and that’s why they’re moving on and looking for something new. Will it be Google+? We’ll see – I sent them invitations.

6. Google+ has a tumble-esque feel that’s artsy and different, seems to encourage indie communications.

7. Google+ may be the platform we’ve been mixing up in our collective heads. You know, the one we try to describe when people ask, “What’s next?”

8. The threshold for boredom is low now, yet attention is so shattered by dimensions that holding a focused interest in something new is impossible – or is it?

9. People are finding me and I like who they are. It’s not “friends” who really aren’t. It’s real people that I really value.

10. Sharing from the top of a page outside the interface is cool and easy and approachable in a hey, here I am if you need my kind of way.

11. Now I have another new platform to talk about – and teach! Yay for another module in an every unfolding curriculum.

12. Google+ – how and why should I – will be easier to explain. See Chris Brogan’s number 48: Small Businesses would benefit from an integration of Places, Pages, and Google Plus. That whole social customer service movement? Pow. Done. Easy.

13. Writing about Google+ landed my blog on Alltop’s most topular list – telling me there’s lots of interest.

14. A link to a mention about Mashable’s Google+ page resulted in over 250 clicks in about 30 minutes on a Saturday morning.

15. Finding the right spot for Google+ as it fits into the social media landscape will take some time, time that’s well worth spending.

16. PR can set up media circles to watch, follow and contribute to.

17. Having a gmail account with your name makes you easier to find.

18. Businesses can add customers to separate circles by line of business, location.

19. Following threads and commenting is much easier than other social networks and comes the closest to blogging of any.

20. How about holding a Google+ chat with people who join a circle?

21. Make a Google+ list and publicize who’s on it. Here’s the list of top 100 Google+ accounts. Right now, Mark Zuckerberg is number one.

22. Invite others to join a circle to follow a conversation.

23. Add your Google+ profile as a link on your LinkedIn profile.

24. Keep a running list of the ways that Google+ will fit into your business.

25. Set up a time to explore and check in every day and notice what you like. Then, do more of that.

What are you thinking – so far and for the future?

 

 

 

 

Google+ Project Invitation What to Do After You Get Yours

google+ project invite

Did you get your Google+ project invitation yet?

Update July 1, 2011 Found a possible detour to the Google+ invitation closure.

Last night I got an invitation to join Google+ and along with it was an invitation to invite 500 friends. Wow!

Update June 30, 2011: According to Reuters, Google is closing invitations. Found this update about 20 minutes after this post went live. So, for now, I have to take back my offer to extend invitations. Apologies for that, but I will keep a waiting list and will send invitations when the doors open again.

I’m giving away 50 invitations throughout my social networks. If you’d like one, leave a comment or DM me with your email address.

Google has great timing. Today is Mashable Social Media Day and tomorrow is the start of the July 4th weekend. How big is this news?

Remember when Google announced Buzz and then Wave? Yeah, that was big news, too.

This time, I think Google’s got it figured out.

In a post called “Introducing the Google+ project: Real life sharing, rethought for the web,” Google says,In this basic, human way, online sharing is awkward. Even broken. And we aim to fix it. We’d like to bring the nuance and richness of real-life sharing to software. We want to make Google better by including you, your relationships, and your interests.”

Need more information about the Google+ project?

Tour this Google+ Project Interactive demo and read this excellent Google+ preview from SpinSucks and this extensive Google+ project review from PC Advisor.

You can also check out Google’s YouTube channel with videos like this one.

 

To give you an idea of how the Google+ interface looks and works, I made a quick slideshow.

Google+ Project Invitation What to Do After You Get Yours

1. Set up your Google profile, if you haven’t already. You’ll be asked to fill in a few blanks, upload a profile pictures and add links to sites you want to profile.

2. Choose and name your circles. You can always add or change later, but why not start out right?

3. Invite people to join you. Think about this one. If you get 500 invitations, you might want to extend them to your network only.

4. Post something and start connecting.

5. Get your family on board. This might be one of the biggest benefits of Google+ – you don’t have to convince them to set up a Facebook page first.

6. Adjust your privacy settings.

7. Find some sparks or topics you want to follow.

What do you want to know about Google+ ?