Speaking to a group is a great way to get out in front of new audiences. Most organizations have a communications person who will publicize your appearance to their members and maybe the media. You can help them promote their event - along with your appearance - by sending out an additional news release of your own. Here’s one that recently went out to our local media contact list to let them know about my upcoming speaking engagement in Chicago.
Although many of the reporters who received the announcement cover an area outside of Cook County, they are interested in promoting local business owners’ successes. Usually a release like this runs in the business or calendar section. Going beyond the media, you can also distribute a release like this to your own event planner clients or new speaking engagement prospects to let them know how they can position you and your topic. In this case, I’m one of many speakers. If you’re planning an event, ask your speakers to send out their own news release to their media list to help you spread the word.
Email Subject Line: Business News: 10-25 Barbara Rozgonyi to Teach Writers About Social Media
Barbara Rozgonyi to Speak on Social Media for Writers At Conference Sponsored by the Independent Writers of Chicago
Organization Media Contact: George Becht, 847.973.2556
CoryWest Media: 630.942.9542
Glen Ellyn, IL - Barbara Rozgonyi, founder of Glen Ellyn-based CoryWest Media and publisher of Wired PR Works, will transport writers to the world of social media at the 2008 Independent Writers of Chicago’s [IWOC] Writing conference. Rozgonyi will cover how anyone can use social media sites like LinkedIn, Facebook and Twitter to quickly build influential networks and become recognized as a subject matter expert. An IWOC member for many years, Rozgonyi’s IWOC profile is at: http://tinyurl.com/rozgonyi-iwoc.
The conference, called “Take Your Writing Business to the Next Level,” will give independent writers of all specialties and levels of experience the opportunity to brush up on their skills, learn new techniques, and reposition themselves in the increasingly competitive marketplace. Speakers include Chicago area professional writers, editors and marketing professionals who will offer tips on building and improving a profitable career as an independent professional writer.
Held at National Louis University’s Michigan Avenue campus, the conference takes place on Saturday, October 25. Registration is $99 for IWOC members; $109 for members of other writers' associations; $129 for non-members; and $40 for students.
About Independent Writers of Chicago
IWOC is a nonprofit professional association of independent writers from throughout the Chicago metropolitan area. IWOC members serve large corporations, small businesses, and not-for-profit organizations; together they represent a broad range of writing talents and specialties. To learn more about IWOC, call 847.855.6670 or visit www.iwoc.org
About Barbara Rozgonyi
Edgy, grounded and prophetic, Barbara Rozgonyi is on a mission to spread the news about the power of creating communities. A speaker, educator and consultant, Rozgonyi founded CoryWest Media in 1990 and publishes Wired PR Works, a top 50 PR blog with over 450 free marketing and PR articles. For additional background information or to schedule an interview, visit http://www.wiredPRworks.com or call 630.942.9542.
How do you publicize your speaking engagements?