On Wednesday, September 19, PR Newswire, in cooperation with Business Development Institute, presents the Chicago Integrated Communications Forum, a gathering of marketing and communications executives from leading brands and agencies.
It's an honor to be on the panel with speakers from WOMMA, Chrysler and PR Newswire.
Are you in the Chicago area? Consider this your invitation to join us!!
Event information courtesy of Business Development Institute.
Date: Wednesday, September 19, 2012
Time: 8:30 a.m. - 11:30 a.m. CST
Place: University Center Conference Chicago; 525 S State Street; Chicago, Illinois 60605
Registration Fee: $50.00
PR Newswire, in cooperation with Business Development Institute, presents the Chicago Integrated Communications Forum, a gathering of marketing and communications executives from leading brands and agencies.
How can you stay on top of the latest developments in social media communications? Join us for this exciting half-day event as our presenters discuss how proactive, ongoing monitoring and influencer targeting is vital to brand awareness and content marketing success.
During this forum, we will discuss:
- How brands are effectively using content strategy and content marketing to attract and retain customers and prospects
- Leveraging organizational thought leadership to power social communications
- How to efficiently spot and monitor industry trends
- Best practices for identifying, targeting and engaging your social influencers
- The role of data in helping to shape and refine one's marketing and communications strategy
- Top integrated platforms and technologies currently being employed for social communications and content marketing
Suzanne Fanning, President, Word of Mouth Marketing Association
Ed Garsten, Head, Electronic Communication, Chrysler Group LLC
Barbara Rozgonyi, Founder, Social Media Club Chicago & Principal, CoryWest Media, LLC
Sarah Skerik, Vice President, Social Media, PR Newswire
For additional information, including registration, please click here to visit the event website.
Disclosure: as a panelist, I receive complimentary event registration.
What questions do you have for the panel?