Social Media

STUDY: The State of Social Marketing – A New Era of Digital Engagement

How will organizations measure social media success in 2013? One answer is engagement. “This year, realize that your greatest assets are both humility and aspiration. Your ability to see things differently will in fact drive you to do things differently. By applying a new philosophy and methodology to your digital […]



Apple WWDC Keynote iOS7 Highlights

As a MacBook Pro and iPhone 5 owner, I’m always interested in what’s up next from Apple. Today’s keynote from Apple Worldwide Developers Conference (WWDC), June 10-14 in San Francisco, announced the latest in iOS and OS X design and development. As expected, Apple introduced iOS7. Watch the iOS7 video. Want to compare developer announcements? […]

Experience The Customer Centered Social with SMC Chicago and SOBCon

Hey Chicago social media types – what are you doing Thursday night? Inviting you to join SMC Chicago, SOBCon and me for what promises to be one of May’s most entertaining events! Here’s the official invitation information. And yes, you can even order your tickets right here on this site! […]

Ways to Grow Mobilize and Socialize Your NonProfit

Social media is the leading way the study subjects report finding out about causes – and in some cases, that information spurs further action like donating or volunteering. Above all, it sparks conversation about issues – and that’s good news for causes seeking greater visibility. Katya Andresen CSO and COO […]

Super Hero Social Media for Parks and Rec

Thanks to IAPD/IPRA for inviting me back to speak at the Soaring to New Heights annual conference, and to present the WIRED 2.0 system for the first time. The original WIRED social media marketing system workshop  was built on Words, Intentions, Routes, Experiences and Design. A more modern and progressive model, WIRED […]

Super Hero Social Media Marketing by Barbara Rozgonyi