Category Archives : Social Media

Auction Donations and PR for Business

I love silent auctions. Bidding on donated items is fun, especially if you’re the winner. At the event, charities or organizations raise funds and awareness. And, donating items to be displayed online or at an event is good publicity. Everybody wins: the organization raises funds, your business gets promoted and the winner gets a service […]



SohoSeminar Tweet Log

The best way to explain what we are trying to accomplish is to describe what we call the Three C’s: Collaboration, Connectivity, and Community from Loyola University’s Information Commons Overview image: Loyola University’s Information Commons by Barbara Rozgonyi for On March 4 and 5, I attended and presented at Soho Seminar’s “Using Social Media […]

Social Media Gets Bigger Budget Share

MarketingSherpa’s chart of the week shows that social media’s share of the online budget is now at 11%. According to MarketingSherpa’s Social Media Marketing Benchmark Survey, here’s how the budgets break out: 27% Website 21% Pay Per Click [PPC] 19% Email 11% Social Media 10% Search Engine Optimization [SEO] 6% Online Display Ads 6% Other […]


Study: Marketers Embrace Social Media Big Time

Want to know how marketers really feel about social media? Check out these statistics from Alterian’s seventh annual social media marketing survey. – 70% work with 3 or more suppliers to accommodate marketing services such as digital marketing, database marketing, data hygiene, creative & brand, strategy, web analytics etc. – 23% work with a “staggering” […]